Tom Kellenberger, Pharm.D.

No Real Competition in Drug Prices

DrMark27: BidRx changes the prescription processing paradigm by providing pricing information and claims processing up front when consumers or doctors are searching for prescriptions and pharmacies of choice. Obviously, if a customer pays cash -- a customer without insurance, with a high deductible plan , or for a drug not covered by insurance -- the co-payment is 100%. When a customer has a benefit through BidRx.com, co-payments and insurer/employer/gov't payments are clearly displayed for consumers, doctors and pharmacies. Whatever the payment source, information for consumers and doctors from competing pharmaceutical manufacturers and pharmacies can substantially lower costs. BidRx.com is a U.S. marketplace only at the present time, but it can be international if or when drug product safety can be assured.