July Satellite Radio Retail Sales Down but Better Than Expected [View article]
Tyler, I can't fathom not going after the used car market. The radios are already there. No investment on hardware for the consumer or the Sat. providers part. It takes about 5 minutes to activate via phone & credit card. How many previous owned vehicles w/sat radio are out there? I'd love to know that number. How many million? Go after that market via TV or FM, give an incentive. It has to be a no brainer. (can you give us the number of used cars w/ sat radios?)
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Tyler, I can't fathom not going after the used car market. The radios are already there. No investment on hardware for the consumer or the Sat. providers part. It takes about 5 minutes to activate via phone & credit card.
Aug 26 08:14 am
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All Comments by Neal Barkett »July Satellite Radio Retail Sales Down but Better Than Expected [View article]
How many previous owned vehicles w/sat radio are out there? I'd love to know that number. How many million? Go after that market via TV or FM, give an incentive. It has to be a no brainer. (can you give us the number of used cars w/ sat radios?)