Neal Barkett

Sirius Investors Face Difficult Decisions: It All Boils Down to Faith

National Sponsorship will save Sirius Xm. They can implement this simple concept by having National Hourly Sponsors on all channels that are not part of the commercial airing format (music,comedy,entertai... The Dj or host would simply announce the sponsor thru out the given hour. Example: "This hour of Sixties on 6 is being brought to you by our friends @ Coca-cola,Things go better w/ Coke". Quick and easy. Also the sponsors name or logo could be displayed on the radio screens of the participating channels. Even simulcasts like CNBC would fall into this catagory. This national ad campaign would create hundreds of millions in new revenue. Example: @ $5,000.00 per National Hour (a very fair price which includes all channels mentioned, simultaniously) X 24 hours X 365 days per year ='s over $420,000,000. Yes that is right $420 Million Dollars of added revenue per year. If you were listening to your favorite Sirius Xm channel and heard these few second blurbs would it cause you to be upset? It's time Sirius Xm take advantage of NATIONAL SPONSORSHIP. Please call or e-mail Sirus Xm and let them know that you support this concept.