E*Trade Financial: Laying the Foundation for Success [View article]
Good debate going on here. One point about book value is that .6x figure being tossed around here is book including goodwill. Market cap to tanigle book is well over 1X. Take out other all intangibles and it looks like 3.6x! Not very cheap. However, Etrades broker biz has a great deal of value so this still may be a good buy at $3.69.
E*Trade Financial: Laying the Foundation for Success [View article]