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Jason Rines (iThinkBig) » Comments » BLC

  • 9 Questions on Newspapers' 2Q Reports [View article]
    No, other's will take Google's ad model and do it one better. But as a dominant market facilitator they do have time and have done wonderful preparing for the future mid and long-term. Just like K-Mart became less dominant then Wal Mart or Yahoo less dominant for Google. Was Google so wizbang or did it do something so simple and powerful to save a web-surfers time?

    Online ad vendors are crooked in general. Fraud is rampant and Google was not fully except from this behavior. See Google's class action lawsuit. They are cleaning up there act fast and they should, search is about the only decent performing sector of online ads.

    Consolidation of major companies such as Omnicom combined with online ad networks like Ad.com and then throw in data companies like Alliance and your form some pretty serious competition. Right now, like Google for the short term and mid-term, we'll have to see what the longer term brings in economic correction that effects the entire ad market across the board.

    I have no position in Google but am in Consumer Healthcare/Online Marketing, Clinical Trials etc.
    Jul 29 23:02 pm |Rating: 0 0 |Link to Comment
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