I agree with Dave. Honestly, what did Noxema provide PG with on the bottom line? This is a $80 Million sale. In a product portfolio of several thousand items, a tiny little line like this doesn't mean anything. Old Spice and Gilette Razors are stalwarts.
On Aug 31 03:57 PM User 479977 wrote:
> As a former P&G-er for many years, I can tell you that this author > doesn't have a clue about the business. > > P&G isn't perfect but it is the best company ever for growing, > maintaining, and reviving brands. Look at Old Spice as an example > - a nearly deceased brand that is now young and relevant again.<br/> > > By the time of the merger, Noxell was already made up mainly of Cover > Girl Cosmetics - which continues to do fairly well. Noxzema was and > is a dead brand since my mother stopped using it more than 40 years > ago. The shaving creme was a marinal part of an aging and marginal > brand. > > Ditto the soap operas. Check the viewship and demographics. > > If you want to learn about P&G, read something from a qualified > analyst. > > Dave
P&G: Get Out from Under the Hood [View article]
On Aug 31 03:57 PM User 479977 wrote:
> As a former P&G-er for many years, I can tell you that this author
> doesn't have a clue about the business.
>
> P&G isn't perfect but it is the best company ever for growing,
> maintaining, and reviving brands. Look at Old Spice as an example
> - a nearly deceased brand that is now young and relevant again.<br/>
>
> By the time of the merger, Noxell was already made up mainly of Cover
> Girl Cosmetics - which continues to do fairly well. Noxzema was and
> is a dead brand since my mother stopped using it more than 40 years
> ago. The shaving creme was a marinal part of an aging and marginal
> brand.
>
> Ditto the soap operas. Check the viewship and demographics.
>
> If you want to learn about P&G, read something from a qualified
> analyst.
>
> Dave