Rolf Frydenberg

HP Software Lacks Any Semblance of Strategy

This article shows a complete lack of understanding of HP's Software strategy. The #1 error is the statement that this area "is unlikely to get much attention from top management". WRONG: It is Mark Hurd who has moved HP's focus - including the focus of HP Labs - to software.

Most of the acquired products that contribute significantly to the 2.3 billion in SW revenues, such as those from Peregrine and Mercury Interactive, are today integrated with "legacy" HP software products such as Operations Manager and Network Node Manager.

Perhaps the most significant problem HP faces today - as they have over the 25+ years I have followed them - is their lack of marketing muscle. Here HP Software should learn from the printer-folks, who have excelled at this for 20 years.

PS: OpenView is not today - or ever has been - a product. From it's very inception in the 80's OpenView was a family of products.