Amazon, Netflix Lead in E-Commerce Customer Satisfaction [View article]
I would like to see the evidence that auctions seem to have lost their lustre. The Medved statistics for last year show overall an increasing sell through rate for auctions and a decreasing one for BINs, and this is most marked in categories such as books, which are the ones most open to an influx of megasellers. On the basis of that and the ACSI scores, and also the anecdotal evidence of the differences in customer service, I would like to put forward an alternative interpretation - Ebay is attempting to become more like Amazon, but is not very good at it, and is alienating its traditional customer base while failing to satisfy the want-it-now customers who have become accustomed to Amazon's higher standard of service. I know that you can prove anything by interpreting statistics in different ways, but I would be surprised if anyone could come to a different conclusion.
Amazon, Netflix Lead in E-Commerce Customer Satisfaction [View article]
On the basis of that and the ACSI scores, and also the anecdotal evidence of the differences in customer service, I would like to put forward an alternative interpretation - Ebay is attempting to become more like Amazon, but is not very good at it, and is alienating its traditional customer base while failing to satisfy the want-it-now customers who have become accustomed to Amazon's higher standard of service.
I know that you can prove anything by interpreting statistics in different ways, but I would be surprised if anyone could come to a different conclusion.