cos1000

Sirius Retail Sales Questions Left Unanswered

Brandon, The Retail supply chain is now and has been in the past, Broken. Part time sales people haven't got a clue as to what's going on with Satellite Radio. This is not new, but it definitely needs to be fixed. This is a complicated technology that has been left to the do-it--yourself retailers to figure out. I'm not sure what the answer is but the current model is a Huge Barrier to entry for new retail subscribers and should be tackled as that type of problem by management if they ever want to become mainstream. Look at Apple's retail model as an example.