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Anesiva 'Pain-free' High Growth

To the person who suggested lowering the cost, keep in mind, as you can imagine, a bulky device isn't cheap. I think they've said it costs $7-8 per device. I don't think it would be commercially viable at a 50% margin for example. As it stands I think they plan to charge $20/device, for a 60% margin.

Anesiva 'Pain-free' High Growth

Zingo is going to be a total bust. Mark it. Its not the needlestick pain that kids fear, its the needle. Emla, the cream costs pennies, why would hospitals or managed care pay $20 for Zingo? I believe Anesiva has dramatically overstated what the potential market is.

As for the hot chilli pepper for pain, that's a joke product too. In order to be used a patient needs to be unconscious because as you'd expect the product gives an intense burning sensation. There's also concern that it could dull nerves over time and create a rebound pain far worse than preexisting.

I'm not too optimistic on Anesiva but best of luck. At least you're in at $2 and not $10.