Who Benefited from Microsoft's Bing Cashback? [View article]
For retailers it was about sales and promoting their brand, partly on Microsoft's dime. Clearly, if small retailer's were excluded, they have a right to be cranky.
Retailers Leading the Way? Not Really. [View article]
I believe your thesis is correct, but the math is off somehow. A 6% increase in gas sales plus an 11% increase in food sales and flat merchandise sales can't add up to a 13% increase in SSS.
Actually, gasoline sales must have jumped by way more than 6%. The gasoline sales accounted for almost half of the stores sales increase. While BJs doesn't provide the info, gasoline sales had to have been up 25-30% or more in dollars.
Who Benefited from Microsoft's Bing Cashback? [View article]
Who Benefited from Microsoft's Bing Cashback? [View article]
Retailers Leading the Way? Not Really. [View article]
Actually, gasoline sales must have jumped by way more than 6%. The gasoline sales accounted for almost half of the stores sales increase. While BJs doesn't provide the info, gasoline sales had to have been up 25-30% or more in dollars.