CBS Digital Acquisitions: What's Next? [View article]
CBS will buy WBMD before the year is over. They have an exisiting content syndicaiton relationship but more importantly, WBMD stock is down 3x from its highs. Its cheap right now and gives CBS entry into a growth market---online health. And of course, Phara cross selling could be huge, assuming they could make that work operationally.
CBS Digital Acquisitions: What's Next? [View article]