Apple Plays the Conservative Card Despite Record Quarter [View article]
It's amazing, how stubbornly analyst and some journalist try to pull AAPL into the usual and by professionals (like Warren Buffet) heavily criticized quarterly earnings game. Of course, AAPL is giving a conservative guess on the MARKET, after all it utilizes in the first line innovation and leadership. Those analysts did not predict the development of AAPL in the last 5 years, especially since 2003, very well, and most speculation about new products was wrong and way off the needs of the market. Maybe the cautious attitude of AAPL regarding market developments helped them to build up those marketing capabilities, the market learned to know very well. Dutiful number crunching is no replacement for strategic thinking.
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It's amazing, how stubbornly analyst and some journalist try to pull AAPL into the usual and by professionals (like Warren Buffet) heavily criticized quarterly earnings game. Of course, AAPL is giving a conservative guess on the MARKET, after all it utilizes in the first line innovation and leadership. Those analysts did not predict the development of AAPL in the last 5 years, especially since 2003, very well, and most speculation about new products was wrong and way off the needs of the market. Maybe the cautious attitude of AAPL regarding market developments helped them to build up those marketing capabilities, the market learned to know very well. Dutiful number crunching is no replacement for strategic thinking.
Jul 22 03:34 am
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All Comments by Zoltan L. Kovacs »Apple Plays the Conservative Card Despite Record Quarter [View article]