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CEO- Rothschild Strategies Unlimited. Professor Rothschild has led his own unique consulting practice since 1983, Rothschild Strategies Unlimited LLC. His clients include a wide spectrum of global, national and local companies, in all of the major industries, including consumer goods, electronics, financial services, communications and many more.
•General Electric Executive Positions. Prior to establishing Rothschild Strategies Unlimited, LLC, and Professor Rothschild held the following positions in General Electric Corporate Planner, reporting to the CEO and developed GE’s first market and competitive based strategic and implementation plans. He held senior management positions in strategic planning, human
resources, and marketing. He created and led all of the strategic planning workshops and courses at GE’s Leadership Development Center at Crotonville, NY.
•Global Executive Programs. He has lectured worldwide in China, Japan, Germany, Italy, as well as major United States MBA and executive programs including Harvard, Columbia, NYU, and Tuck, Wharton as well as major business conferences and associations.
Best Selling Books and Articles
Seven published books: He has published six books; all have been translated into Japanese and Spanish, and “The Secret to GE’s Success” includes Korean, Indonesian and Simplified Chinese editions. It is also on Kindle.
The Secret to GE’s Success was published by McGraw Hill in 2007 and has received excellent reviews worldwide. These reviews can be found on Professor Rothschild’s website: www.strategyleader.com. The book is now available in English, Spanish, Korean, Indonesian, Japanese and Simplified Chinese. It is available on Amazon in both paperback edition and KINDLE format on www.amazon.com. There is also CD, DVD summary available.
Putting It All Together- a guide to strategic thinking (AMACOM, 1976) (Updated in 2002)...Over 150,000 copies printed.
Strategic Alternatives (AMACOM, 1979) this book describes all of the major strategies that can be used and what is required to be successful.
Gaining and Maintaining the Competitive Advantage. (McGraw-Hill, 1984) focuses on how to anticipate competitive changes and identify ways of taking advantage of competitor’s limitations.
Risktaker, Caretaker, Surgeon and Undertaker- the four faces of strategic leadership. (Wiley, 1993) links leadership, human resources to all major competitive strategies.
Putting It All Together- the process to become a successful strategic leader, (StrategyLeader® Publications- 2009) co-authored with Stephen Rothschild
Putting It All Together- Integrating Strategic Thinking, Decision Making Leadership (StrategyLeader® Publications-2011) .William E. Rothschild and Stephen M. Rothschild
StrategyLeader® Software enables strategic teams to analyze, make decisions and automatically development strategic summarizes and presentation materials.
He has published articles in the Harvard Business Review, McKinsey Journal, Chief Executive Magazine and many other major management and leadership publications. He co-authored two articles in Chief Executive Magazine with his son, Steve: “Who’s going the Wrong Way and GE and its Naysayers. His latest article: “Is your company TOO BIG” (Companies have been feverishly pursuing growth and global expansion-and in the process setting themselves up f
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