some_guy

Rogers Communications' iPhone Coup: Not All It's Cracked Up to Be?

Right. Nothing like some journalist who has never run a business thinking he has more business acumen than the businesses he writes about.

Rogers Communications' iPhone Coup: Not All It's Cracked Up to Be?

Yeah, I'm sure the board meeting went something like: "Hey guys, we got the iPhone now! Let's make sure to charge so much no one will buy it! That'll be a huge money-maker for us!"

C'mon! Stop the whining. Do you think they would deliberately chose the worst possible option for themselves? If it's expensive there, then it's expensive. Either they lower the price or offer more for that price. They're apparently doing well with their current pricing structure, much as you might hate to pay it.