Haligonian

1 Comment

ON: Sun Jun 15th 10:40 AM
Commented on:
May NPD Data: Grand Theft Auto Leads the Way

I think the Hardcore market has been satisfied by the XBOX 360 and both the PS3 and XBOX 360 have seen sales drop due to this market saturation point being met. Now both consoles will see some sales from owners of the "other" system deciding to buy both. Ultimately I think that hardcore gamers already have one system or the other and some of course have both. How many untapped gamers are left on the sidelines? The PS2 sold 100 million units but I think its safe to say that most of those consumers were not "hardcore" and therefore are happy with the Wii and/or a hand-held alternative to expensive hardcore multimedia machines.
Do GTA4, Gears 2, and others have something unique to bring more consumers in to the market? Well, no not really. Since all we are seeing this year is a healthy menu of Sequels....not much unique in a sequel that wouldn't have already given a consumer the motivation to but expensive hardware.

View article »

Symbols:

Authors:

More Transcripts»

Job Seekers: Search jobs by category, get job alerts by email or live feed, apply online See full list of jobs »

Employers: See all recruitment options, get applications online or by email Post a job »