eddiemurphy

Why AOL’s 'Platform A' May Not Make the Grade

I think the lawsuit is a non issue, many web companies have such matters pending and they rarely come to much.

Of much greater importance is who is going to get this up and running on Ad.com's platform given that the people who know most about how to implement and run the technology have left. Tacoda's main strength was smoke and mirrors marketting of what is in reality average technology. This is currently the case for all of the major behavioural firms.