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Larry MacDonald1 » Comments » LOV
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Spark Networks, Other Dating Sites To Be Buried By MySpace? [View article]
It would seem Yahoo Personals is in trouble, which could could more evident in 2007. Recent sales of Yahoo’s international dating sites is one sign. Also according to Markus Frind, useage data shows growth in signups is trending away from paid sites like Yahoo Personals to MySpace and Plentyoffish.com. Lastly, the latter site currently has about the same number of pageviews as Yahoo Personals but is produced by one person at a cost of $20k month. Frind is making a nice living just from the Google Adsense revenues. Yahoo might fight back by switching from paid to free service but it has a much larger overhead of many staff and servers to support.
Larry M.