Scot's Slant

Commercials on Sirius XM: Benefit vs. Backlash

Scot here. I do agree that advertising is needed for SiriusXM to survive. And for subscribers who begin to hear advertising, they at first will be ticked off. So what. After time, they'll absorb it, and that will be the end of the debate. For proof of that, look at Wal Mart. When they started out, they promoted that all their products were "American made." But as time went on, and much to the dismay of american consumers and negative publicity, american made products slowly shrank from their shelves to make room for products made in China. And in the same vein, this holds true for many cable television stations; many started out commercial free, where today, advertising is part of the format. Free lunch passes are a relic of the past: To play, you gotta pay....

Scot's Slant

And there is one more thing: It can probably be safely assumed that SiriusXM already has the road map in place where bit by bit, they'll slide a little advertising in here, and a little over there....