Six Flags Fan

Six Flags Is No Bargain Even at a Buck

In response to Mike on how Six Flags is going to bridge the gap:

"Steve guy" above actually mentioned a few but I'll add to it. First they have removed rides that are frequently broken or too expensive to maintain. This helped out balance sheets while also improving guest satisfaction (yes, removing a commonly broken ride is better than seeing it standing there not operating all season long). They have bumped up in-park advertising through various means, brought in popular and recognizable brands such as Papa Johns, Johnny Rockets and Cold Stone Creamery to let them do all of the work while still getting a piece of the pie. They have restructured the debt which turned out to be a good thing now that the economy is where it is. But most important, they have BIG TIME improved their image at the same time by having all rides running all of the time, increasing throughput to reduce wait times (20 - 30 minute wait is outstanding!) adding character initiatives to leverage the brands they have the rights to use, and they have added many great areas for children to play which has helped in bring in the families which tend to spend more. This is already evident when you look at how much the per-guest spending has gone up in the past year or two.

The issue at hand here is whether or not shareholders are willing to give Mark Shapiro the chance to right this sinking ship. Bankruptcy would be bad for everybody. It would impact so much more than the parks themselves that I actually get sick just thinking about it.

They are on the right track and articles such as this one continue to undermine all of the hard work that folks have put into saving this company.