Joey

9 Comments

    • The US Auto Crisis [view article]
      BioInvester, women were fired. Check your records. It was several contractors in the advertising field across the country that were fired or demoted. The RDMMs made the recommendations. Also, if women do not make a difference, then why did you have the engineers at GM be forced to dress up in women's dresses to experience the Acadia from a woman's point of view? Jul 24 11:09 PM
    • The US Auto Crisis [view article]
      Good post Retriever5280. I do not think GM knows how to take care of women. That's why women try to find whatever man they can to come with them into the dealership. It is like walking through a construction site with the men whistling. It is an awkward feeling that you do not feel safe. That the men at the dealership are about to take advantage of you. Studies show that both men and women prefer to buy their cars from women. Yet GM has only 3% of their dealerships owned by men. Another fact, those dealerships that are owned by women far outpace, on average, the average male dealership in terms of sales. Jul 21 03:32 PM
    • The US Auto Crisis [view article]
      Well written analysis by the author. Women do represent 65% of new car buying decisions yet GM's management is over 90% men. GM should have started to change its employee makeup to accomodate for targeting their new buyer to the industry - women (this should have occurred 20+ years ago). I remember in 2006, GM took its advertising contractors and fired and demoted almost every women in the advertising field and replaced them with men. GM's men wanted to work with male advertising executives. The result, GM's sales for the brands affected by the switch dropped by more than 40%. So why are these men who made this terrible business decision still there? Is this fair to GM stockholders, especially since so many women who own GM stock? If getting rid of women decreases sales, what would getting rid of the men and adding women to GM do for sales? Would GM finally see a positively changing sales track? Would GM's stock that dropped so much so quickly finally turn around because their target market is being taken care of and their needs met? Jul 21 11:41 AM
    • GM Goes Lean to Stay Ahead of Toyota [view article]
      GM spends over three billion dollars on advertising. They should cut at least 50% of it and use some of the funds to pay off their debt. Jul 16 12:24 PM
    • Ford and GM Living on Borrowed Time [view article]
      GM and Ford needs massive overhaul. Here are some steps: 1) Get rid of the low selling vehicles 2) Build brands with new advertising agencies and pay them for their performance 3) Cut payroll by eliminating some of the highest paid employees 4) Build a future with more fuel efficient cars and trucks or build new technology for alternative energy cars Jul 14 03:27 PM
    • General Motors: General Malaise [view article]
      GM should keep Chevy and Cadillac and cut Buick down to one car (Lucerne), Pontiac down to one (G6), GMC down to one (Sierra), Saab out all together, and Saturn down to one (Vue). Next, GM needs to cut its staffing starting with the unclassified employees. These should be cut by 70%. These are GM's highest paid employees. They should then cut middle level employees and try and keep almost all of the lower employees who do not get paid that much. Jul 09 11:28 PM
    • Why GM Should Embrace Bankruptcy [view article]
      Pontiac is no longer the car of excitement. Chevy can pick up Pontiac's business if Pontiac shuts down. Jul 08 09:09 PM
    • Why GM Should Embrace Bankruptcy [view article]
      GM needs to cut payroll. There are duplicates that are costing GM a lot of money. For example, GM has around 15 Regional Sales and Marketing Managers and 15 Regional Marketing Managers. Why both? Why not just keep he Regional Sales and Marketing Managers and get rid of the 15 Regional Marketing Managers. This should be a savings of about four million dollars. Next engineers - GM can cut about 15 of them for a savings of around two million dollars. Next, cut the fees paid to Advertising Agencies as well as advertising spending. This should save another five million dollars. Next about 10 from finance for a savings of two million dollars. Next, the lobbying department/government affairs. A cut of two million should do the trick. And so on, and so on, etc. Also, an overall 15% cut in everyone's salaries that are still employed. Jul 08 08:53 PM
    • Why GM Should Embrace Bankruptcy [view article]
      For years, GM has been behind the times. They lobbiest Congress to not have more fuel efficient cars and trucks. Now they are in trouble. They never kept up with the changing demographics of their buyers. Even though both men and women prefer to buy vehicles from women, they have only 3% of dealerships owned by women. They have an almost all male mid to upper management workforce despite women now being the primary decision maker for car influencing and buying. They pay their employees 40% more than they need to because they did not open their workforce to women and African-Americans. They hire advertising agencies that have a proven record of decreasing sales such as their Buick, Pontiac, and GMC agency that killed Oldsmobile and decreased Pontiac sales by over 50% in the past eight years. They reimburse dealers' advertising co-op agency by 3% and that agency is made up of all men as well despite women being the primary purchaser of cars. What is wrong with GM's management? I am a stockholder and am extremely made that in less than one year GM has decreased its stock value by 300% ($40 per share is now $10 per share). All of us stockholders should call the board of directors and complain. After all, it is our money they are sinking quicker than the Titantic. Jul 08 09:57 AM
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