Bill Youngs

Apple’s Lowered Expectations Pay Off

It's wonderful, of course, when Apple introduces something completely new, but the great strength of the company in recent months would seem to be in INCREMENTAL improvements -- some bigger than others. The Apps store is certainly huge, and there some exciting incremental improvements in iPhone software released through the store are almost a weekly event. There were also plenty of those plenty of good changes heralded in Phil Shiller's Macworld keynote. Case in point: I have been wrestling with an iMovie dilemma, needing 8.0 for my new ACVHD camera, but missing some features like slow motion from 6.0. iMovie 9.0 has a slow motion capability. Problem solved! Multiply that improvement by 20 or 30 for the other increments in hardware and software announced yesterday, as well as iTunes Store changes, and you can see that there is still a lot to like in Apple's momentum.