Yes, it would certainly seem that Mr Marchionne is trying to outdo Carlos Ghosn as far as running multiple car companies. Whether growth by acquisition ever produces actual growth is an open question in the best case. An acquisition spree in tough times is certainly not the best case.
Google bought up idle capacity during the internet bust, a good way to get themselves positioned "on the cheap". Fiat isn't Google and auto manufacturing is not internet band width.
What Could Fiat Be Thinking? [View article]
Google bought up idle capacity during the internet bust, a good way to get themselves positioned "on the cheap". Fiat isn't Google and auto manufacturing is not internet band width.