noffke3000

Sirius XM Doubles Up on Sports to Sack More Revenue

Used to work in the auto industry...programming software for car electronics. 3 years is a standard answer for any "new" product to be developed, integrated, & introduced on a car line. I would bet the radio manufacturers can currently produce both XM and Sirius seperately. I would guess 1 year would be a more adequate timeline. The 3 years comment seems to fall in line with the Under-promise, Over Deliver philosophy that I hope Sirius XM continues to take....

You also have to realize the auto industry is just as much of a bureacracy as the folks in washington...