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If Apple has a way of revolutionizing the television world (perhaps through a combination of slick & responsive interface, iTunes-style downloads, live streaming video, reasonable subscription pricing, intuitive search & recording functions, apps, games, etc.) they'll either deliver it as a totally new set-top box and/or offer a literal "AppleTV".
Aug 21 12:19 pm
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All Comments by disposableidentity »Is Apple Going to Start Making TVs? [View article]
They could easily do both.
Apple offering a TV isn't a crazy idea if they bring something unique to it. Make it a platform. Keep it on-brand. Years ago when Dell offered TVs (plain old TVs with no interactive/computing functions whatsoever), now that was crazy.