Excellent article. I was part of the weak side of these "equals". The joke at that time was that the new company name had a minus ( - ) instead a dash. Alcatel-Lucent meant Alcatel minus Lucent. I am Brazilian, I heard the same here when Budweiser "merged" with Inbev. Inbev already destroyed here several brands of their "merged" partners, keeping just those of the real purchaser...
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