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Considering Cisco has 70 - 80% of marketshare vs. Nortel in the single to low double digits. The net loss of Nortel's marketshare is far more substantial to Cisco's loss of marketshare, in terms of strategic brand importance in the hearts and minds of IT professionals.
Dec 02 12:10 pm
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All Comments by FireMr.Z »What Would John Chambers Have Done for Nortel? [View article]
Long after this economic crisis is over. The global community will still be saying I want to buy a 'Cisco' [Router], as they do in Latin America. Little if anyone says I want to buy a 'Nortel' when it comes to brand recognition, unless it is practically given away.
The true test of a brand is its ability to retain value, which ultimately leads to the purist form of marketshare...
my 2 cents.
On Nov 26 09:53 AM Keldogs wrote:
> Just curious -
> What is the total loss in terms of percentage of Market Cap -- Is
> it possible the NT lost a bigger percentage of it's total than Cisco?
>