Media Needs New Metrics and Sounder Valuations for Growth [View article]
really, Nielsen? I'm not sure if WPP is ready to act at that level but that is an interesting point. I think we'll continue to see more use of free services like YouTube and Facebook marketing and greater targeting with increased accountability (ROI) for paid ads.
I believe the trend for direct marketing is following along in a similar fashion. Look at all of the sponsored links for mailing lists on Google. The free list search tools are also catching on internationally. Lots of activity coming from direct marketers overseas using lists.nextmark.com and others like it.
Tech Sector: 10 Predictions for the 'Net in '09 [View article]
I'm wondering about that. ETFC has a great service and a sound infrastructure. The recent million is a drop in the bucket for a company like that and the earnings have stablized.
On Dec 31 09:20 PM Tom B wrote:
> I'd like Google to buy Flickr; I use Yahoo E-mail for historic reasons, > but the company is poorly managed. The best you can say about Yahoo > is that they were smart enough to evade Ballmer's chubby embrace. > > > MSFT may bid for Facebook-- they've already invested in it. > > Apple COULD buy Netflix and kill a competitor, but they prefer to > strangle their opponents slowly, through technological superiority > (as AAPL slowly buries Adobe and MSFT). I think we'll see a stronger > AppleTV this year. I DON'T see Hulu or XBox movie rentals ever becoming > dominant players. > > GS to buy ETrade? Hmmm. Maybe.
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Latest comments | Highest ratedMedia Needs New Metrics and Sounder Valuations for Growth [View article]
We're coming out of the dark ages... nextmark.typepad.com/b...
Top 10 Tech Storylines of 2006 [View article]
Tech Sector: 10 Predictions for the 'Net in '09 [View article]
On Dec 31 09:20 PM Tom B wrote:
> I'd like Google to buy Flickr; I use Yahoo E-mail for historic reasons,
> but the company is poorly managed. The best you can say about Yahoo
> is that they were smart enough to evade Ballmer's chubby embrace.
>
>
> MSFT may bid for Facebook-- they've already invested in it.
>
> Apple COULD buy Netflix and kill a competitor, but they prefer to
> strangle their opponents slowly, through technological superiority
> (as AAPL slowly buries Adobe and MSFT). I think we'll see a stronger
> AppleTV this year. I DON'T see Hulu or XBox movie rentals ever becoming
> dominant players.
>
> GS to buy ETrade? Hmmm. Maybe.
Five Signs of a Market Bottom [View article]