Activision: A Bright Light in the Dark Consumer World?
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Totally agree. You forget to mention the fact that Activision has one of the biggest subscription base for online games in the industry (WoW) that now totals 11 mln. Charge each player just $1 and you get revenues up $11 mln. Not that bad after all.
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Latest | Highest ratedActivision: A Bright Light in the Dark Consumer World? [View article]