canguizola27

Apple vs. Microsoft Vista: The Ad Budget Wars

Yes, Microsoft and Apple are involved on a "Budget Ad Wars", and if you think that there is people dying of hunger in Africa, Central America, etc... well those numbers and ads don´t look that cool.

From a realistic or corporate point of view:

Not only Apple seems to create better products than Microsoft. From an advertising point of view, their ads are as good as their products. Microsoft on the other side: Jerry Seinfeld with Bill Gates? and then the whole thing with "I am a PC" with a bunch of cool guys and Deepak Chopra. I just don´t get it. I don´t think Microsoft administration staff is as competitive as Apple, from an IT point of view and from a Marketing point of view.

From a non-realistic point of view:

I will say it again, seeing the numbers, it makes me think about how markets behaves, if we are creating a better world as humans, etc. I know these companies have their social responsibility programs (which is great), but the numbers just make me think, what can I say?