High Stakes Burger King Remodel Still Work In Progress [View article]
Once again BK is a follower....McD's has gone upscale with the McCafe concept in Europe and its been a huge success and now they are rolling it out in the USA....and BK tries to follow.
The only advantage they really have is that their burgers are different - and they need to try to build on that - not try to follow McD's - that just re-inforces in people's mind that BK is #2 at best.
High Stakes Burger King Remodel Still Work In Progress [View article]
The only advantage they really have is that their burgers are different - and they need to try to build on that - not try to follow McD's - that just re-inforces in people's mind that BK is #2 at best.