Joseph Porcellini has been a leader and Innovator in Internet Advertising since 1997. Best known for his desire to lead the industry in customer service and creating innovative solutions for his clients. His ability to embrace change has allowed him to continue to innovate, creating award winning sales teams along with award winning advertising programs for brands such as American Express, Scotts & HP. Joe has lead sales teams for Seeking Alpha, Marketwatch.com, weather.com, WashingtonPost / Newsweek Interactive. Prior to his career in Advertising he spent 9 years as an International Steel Executive and Entrepreneur. Joseph attended the University of Tampa, Major in Finance.