Robert Osazuwa Ness's Comments RSS Syndication from SeekingAlpha.com http://seekingalpha.comuser/323961/comments http://seekingalpha.com/article/123111-fallout-from-the-great-newspaper-implosion?source=feed#comment-408298 408298 ]]> Sun, 01 Mar 2009 15:54:46 -0500 ]]> http://seekingalpha.com/article/123112-ads-and-news-google-capitalizes-on-old-idea?source=feed#comment-408287 408287 Sun, 01 Mar 2009 15:47:37 -0500 http://seekingalpha.com/article/122860-gannett-slashes-dividend-as-newspapers-struggle?source=feed#comment-408279 408279 Sun, 01 Mar 2009 15:40:42 -0500 http://seekingalpha.com/article/123305-newsday-et-al-too-little-too-late?source=feed#comment-408238 408238 locoforlocal.blogspot....)

"The memo speculates about creating an E-ink reader, seeking the mythical iPod moment for papers. I fear it’s a myth.", that is an oversimplification on your part. People are used to paying for content and apps on hand held devices. The promised land might be a long way off, but if we are to agree with you with what you said about publishing this memo ten years ago, then they should start making moves in this direction now. ]]> Sun, 01 Mar 2009 15:10:34 -0500 locoforlocal.blogspot....)

"The memo speculates about creating an E-ink reader, seeking the mythical iPod moment for papers. I fear it’s a myth.", that is an oversimplification on your part. People are used to paying for content and apps on hand held devices. The promised land might be a long way off, but if we are to agree with you with what you said about publishing this memo ten years ago, then they should start making moves in this direction now. ]]> http://seekingalpha.com/article/123258-a-sad-day-for-newspapers?source=feed#comment-408071 408071 Sun, 01 Mar 2009 13:28:24 -0500 http://seekingalpha.com/article/123260-newspaper-death-watch?source=feed#comment-408058 408058
2. If you want to look for business models that make money on the web, look towards Asia. Tencent, Cyworld, and others put Facebook and Youtube to shame. THERE ARE COMPANIES MAKING MILLIONS ON THE WEB. It just so happens that they are not from Silicon Valley. ]]> Sun, 01 Mar 2009 13:20:30 -0500
2. If you want to look for business models that make money on the web, look towards Asia. Tencent, Cyworld, and others put Facebook and Youtube to shame. THERE ARE COMPANIES MAKING MILLIONS ON THE WEB. It just so happens that they are not from Silicon Valley. ]]> http://seekingalpha.com/article/112316-10-ideas-for-newspaper-survival?source=feed#comment-342802 342802
But "outsourcing" to Google is stupid. Google has content, therefore newspapers compete with them for eyes. Outsource instead to services that provide digital solutions without undermining you brand or training your longstanding clients how to advertise on content that competes with yours.

Relevance is important, but local relevance, not contextual relevance is where newspapers can win. When reading an article on a fitness festival at your local park, would you likely click on a promotional coupon your local gym, or a crummy adwords ad for getting rock hard abs? Newspapers have been local destinations for hundreds of years, digital media is not changing that, rather it expands the potential.

What is making it hard for papers is that the economics have changed. Investors still expect the profit margins a local monopoly provides, when expanded choices of content and advertising channels means that monopoly doesn't exist anymore.

Full disclosure; my company Verican.com is one of those companies newspapers "outsource" to, though unlike Google, we don't compete with our own clients. Your brand and roledex stay intact. ]]> Wed, 31 Dec 2008 14:50:58 -0500
But "outsourcing" to Google is stupid. Google has content, therefore newspapers compete with them for eyes. Outsource instead to services that provide digital solutions without undermining you brand or training your longstanding clients how to advertise on content that competes with yours.

Relevance is important, but local relevance, not contextual relevance is where newspapers can win. When reading an article on a fitness festival at your local park, would you likely click on a promotional coupon your local gym, or a crummy adwords ad for getting rock hard abs? Newspapers have been local destinations for hundreds of years, digital media is not changing that, rather it expands the potential.

What is making it hard for papers is that the economics have changed. Investors still expect the profit margins a local monopoly provides, when expanded choices of content and advertising channels means that monopoly doesn't exist anymore.

Full disclosure; my company Verican.com is one of those companies newspapers "outsource" to, though unlike Google, we don't compete with our own clients. Your brand and roledex stay intact. ]]> http://seekingalpha.com/article/111722-the-chinese-consumer-in-time-of-financial-crisis?source=feed#comment-335541 335541 Mon, 22 Dec 2008 08:50:02 -0500 http://seekingalpha.com/article/111722-the-chinese-consumer-in-time-of-financial-crisis?source=feed#comment-335536 335536 Mon, 22 Dec 2008 08:47:14 -0500