Rethinking Newspapers vs. the Internet [View article]
There is no doubt that the internet is the best source for local businesses, in fact the advertising shift has been happening for many years. Recently, local newspapers, TV, and Radio outlets have begun to use the internet to boost there presence; but they can't!! Fact is traditional is media losing in the war of revenue pie. Newspaper companies are trying to make a 21st century moves with 20th century ideas and mentality. More and more businesses are marketing there own products using websites, Google tools, etc. to gain customers. The cost for traditional media just are too much in these trying times with the economy in this state.
-
There is no doubt that the internet is the best source for local businesses, in fact the advertising shift has been happening for many years. Recently, local newspapers, TV, and Radio outlets have begun to use the internet to boost there presence; but they can't!! Fact is traditional is media losing in the war of revenue pie. Newspaper companies are trying to make a 21st century moves with 20th century ideas and mentality. More and more businesses are marketing there own products using websites, Google tools, etc. to gain customers. The cost for traditional media just are too much in these trying times with the economy in this state.
Dec 27 22:49 pm
|Rating:
0
0
All Comments by bmfuller03 »Rethinking Newspapers vs. the Internet [View article]