Beat S and P every year in past 15 except 1999. Use asset rotation strategy based on objective criteria. Strategy based on neurological and psychological evidence that humans actually have no ability to choose in regards to some behaviors. Instead, primitive instincts dictate a substantial proportion of investment decisions. The primitive behaviors result in cycles of several months to several years that can be used to increase returns while at the same time, lowering risk As of close of trading October 12, 2009 Up 33.4 % YTD Up 45% in past year.