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  • The FBI reports it conducted a record number of background checks for consumers wishing to purchase a firearm in December as the number of checks almost hit 2.8M for the month. While the demand surge is positive for Sturm Ruger (RGR +0.1%), Smith & Wesson (SWHC +1.8%), and Cabela's (CAB +1.9%) - KeyBanc is out with a note warning that the current high level of demand for guns is unsustainable over the course of the year. [View news story]
    SWHC: Excellent product, increasing consumer base (women, suburbanites, former non gun owners), nearly emotional demand, perceived status in owning product, perceived need for product (self defense and concealed carry law expansion), and efficient means of increasing production. Sure sounds like titles of an MBA thesis on the growth of Smith and Wesson!
    Jan 3 07:20 AM | Likes Like |Link to Comment
  • Benchmark sees the re-election of President Obama as an event that could drive sales for Sturm, Ruger (RGR +3.3%) and Smith & Wesson (SWHC +9.1%) higher into 2013 and beyond. Though the firm expects underlying long-term organic growth in the sector to continue, it also sees "political" buying due to fears gun laws could become more restrictive. [View news story]
    I am buying more SW not only because of my hopes of growth, but because this is a fine American company which produces a fine product -- exceptional in terms of reliability, finish, state of the art design, construction, value, and warranty. I wish our country would produce other products -- such as automobiles and electronics this fine. I like purchasing and investing in the very best (I own two SM MP40s and a Mercedes) and would much prefer American made. (At least the Mercedes is mostly made in the U.S).
    Nov 7 02:43 PM | 2 Likes Like |Link to Comment
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