Goldman: Conditions Right for 45% Starbucks Upside [View article]
I am less enthusiastic about SBUX than many are for a very simple reason. I have noticed a decline in the quality of their coffee. This observation is not isolated to a single store. I have experienced a noticeable decline in quality of the coffee they serve at at least 7 stores from North Carolina to Minnesota. I am NOT pumping the outfit but, by comparison I think Caribou Coffee serves a superior product. In short, I think part of the price decline might be assigned to a decline in coffee quality.
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I am less enthusiastic about SBUX than many are for a very simple reason. I have noticed a decline in the quality of their coffee. This observation is not isolated to a single store. I have experienced a noticeable decline in quality of the coffee they serve at at least 7 stores from North Carolina to Minnesota. I am NOT pumping the outfit but, by comparison I think Caribou Coffee serves a superior product. In short, I think part of the price decline might be assigned to a decline in coffee quality.
Mar 17 09:19 am
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All Comments by WACG »Goldman: Conditions Right for 45% Starbucks Upside [View article]