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  • I Put Borders Out Of Business, Target Is Next [View article]
    I know as a man, I run a risk by saying this but, size doesn't always matter. It's the people. I have spent the last 18 years selling books at B&N and before that, I managed a tiny B Dalton bookstore. I have people who come in specifically to talk to me about "What's New". As a Book"Seller", it's my job to ask a few questions, identify the customers needs or desires and from the hundreds or thousands of book in my store I pull from the shelves, just the right book and put into their hands. You may not leave with exactly what you came in for, but if I have done my job right, you've discovered a brand new book or author. I know the web sites try to do this for you but come on. Who you going to trust? If I were in charge of a struggling Brick and Mortar store, I would not put my money into more electronics, bigger buildings or even more books. I would invest in it's people. Clearly, that's the only thing standing between us and Amazon.
    Jan 18, 2013. 05:19 PM | 2 Likes Like |Link to Comment
  • I Put Borders Out Of Business, Target Is Next [View article]
    I spent the last 18 years working for Barnes & Noble. I do it because I think it's important work. We do story times for young mothers so they can come in, socialize, do a small craft, and then hear a wonderful story read by someone who cares. I have helped countless elementary school children find just the right book to complete their school projects. I have worked with high school students finding inspiring books to help them make choices for their futures. Several years ago I had a lady come in with sad eyes and tell me her husband died and she just couldn't get over it. I took her to our Death and Grieving section and put a few books into her hands. As I turned to leave, she took my arm, looked me in the eyes and said, "Thank You". I will never forget that customer. The people who work in bookstores and the customers who come in are part of your community. When you buy a book from your local bookstore, you make an investment in your community. When Border's closed, I was saddened. I drove by the empty building and saw a small hand written sign. It said, "Amazon does not have public restrooms".
    Jan 17, 2013. 06:08 PM | 4 Likes Like |Link to Comment