Omniture, WebSideStory: Why the Extreme Valuation Difference? [View article]
Surely the key issue here is: How can OMTR and WSSI maintain their valuations as Google analytics gets better and better?
Google is clearly committed to this space, because better e-commerce conversion rates mean higher bids for key words on Google searches.
I wouldn't want to bet against Google in an area that is core to its business. Makes your short case for OMTR one of fundamental positioning, not just valuation.
Full disclosure: no position in GOOG, OMTR or WSSI.
-
Surely the key issue here is: How can OMTR and WSSI maintain their valuations as Google analytics gets better and better?
May 15 02:07 am
|Rating:
0
0
All Comments by Frank Li »Omniture, WebSideStory: Why the Extreme Valuation Difference? [View article]
Google is clearly committed to this space, because better e-commerce conversion rates mean higher bids for key words on Google searches.
I wouldn't want to bet against Google in an area that is core to its business. Makes your short case for OMTR one of fundamental positioning, not just valuation.
Full disclosure: no position in GOOG, OMTR or WSSI.