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  • SodaStream (SODA -3.5%) sees a little extra trading volatility after its initial Super Bowl is sent back to the company by CBS for being "too provocative" toward the bottle soda industry (KO, PEP, DPS, COT). Despite being forced to go with a back-up ad, the publicity from the rejection may end up helping the company and promote its David vs. Goliath image. [View news story]
    I know but this protection of coke is ridiculous. Has no one seen the previews of other commercials. this is all political and I hope this has the same response as the rejection in Europe.
    Jan 30 01:33 AM | Likes Like |Link to Comment
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