Jim Cramer's Mad Money In-Depth Stock Picks, Sept 15: Getting Bullish on Housing

by: Miriam Metzinger

Stocks discussed in the in-depth session of Jim Cramer’s Mad Money TV program, Friday September 15. Click on a stock ticker for more analysis:

Gimme Shelter: Centex (CTX), Lennar (NYSE:LEN), Toll Brothers (NYSE:TOL), KB Home (NYSE:KBH), Home Depot (NYSE:HD), and Lowe's (NYSE:LOW)

Cramer acknowledges that his bullish stance on housing is a minority opinion but insists that "When it comes to housing, I've got housing cred," he said. "I told you that you should sell when people loved it. Now I'm telling you to buy." He gave several reasons to believe that housing is finished going down, including the fact that the stocks don't move even on bad days. Concerning frequent downgrades, Cramer comments, "when all the analysts do the same thing, it's usually time to do the opposite." In addition, interest rates have peaked, employment is strong and raw materials are cheap, says Cramer. Homes are still good investments and builders are making a profit which indicates a recovery for the sector. Cramer says that companies associated with homes such as Home Depot (HD) and Lowe's (LOW) should benefit from the housing comeback.

Related: Vitaliy N. Katsenelson discusses TOL and the housing bubble.

Sporting Life: Deckers (NASDAQ:DECK), Oakley (OO), UnderArmour (UARM), Columbia Sportswear (NASDAQ:COLM), Nike (NYSE:NKE), VF Corp (NYSE:VFC), Fortune Brands (FO), Callaway Golf (NYSE:ELS) and Nautilus (NYSE:NLS)

Cramer says that sports stocks are winning and chooses DECK,OO, COLM and UARM, although he feels NKE is too big and would opt for best-of-breed VFC which puts out popular brands such as North Face, Vans and EastPak. Cramer looks forward to the day Heely's will go public because it makes wheeled tennis shoes but getting into the stock might be a challenge. When asked about golf, Cramer did not endorse ELY because it "flat-lined" but chose FO instead because of its non-golf products such as Jim Beam. Cramer was lukewarm on NLS since he is not excited about the gym-equipment sector.

Cramer's Window Shopping: Oracle (NYSE:ORCL), SAP (NYSE:SAP), Morgan Stanley (MWD), AG Edwards (AGE), Nucor (NYSE:NUE) and Alcoa (NYSE:AA)

Cramer discussed which stocks he would buy if he were still managing a hedge fund and said he would pick up Oracle a day before its earnings report next week, since tech is now in a better place and ORCL can lower guidance and rally. In addition, ORCL is taking a share from SAP (SAP) and would really have to make a dire miscalcuation to lose points. He also would buy MWD and AGE because he thinks the rally in brokerage stocks will continue for at least another week. Cramer is amazed that people are ignoring FedEx which reports Thursday and is "largest and best shipper in the world" and will benefit from lower oil prices during the holiday season.

Cramer cautions investors to avoid NUE and AA.

Related: Michelle Leder observes some"fuzzy math" at Oracle.

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