is a Web site for business and investment podcasts. Hundreds of shows, including from Jim Cramer's
radio broadcasts, MarketWatch's Morning Stock Analyst
, and advice from the Christian Financial Radio Network
are available. About 90% of listening is done by people clicking a play button on the site rather than downloading files, according to Wing Yu
, CEO of StreetIQ's parent, FinancialContent Inc.
"A lot of these shows are not crystal-clear quality, with perfect production," he said. "A lot of them sound like squawk boxes, but then that's the nature of the beast."
"People just want to get established and to get listeners," he said, so StreetIQ has syndication agreements with the shows, offering them also to clients of FinancialContent. "We provide financial channels to 350 companies, and they all have the podcasts available. We feed AOL Search (NYSE:TWX), Singingfish, Lexis Nexis, Hoover's, and Bloomberg."
Listen to a conversation with Wing Yu.