Does the World Really Need Yahoo Anymore?

Yahoo (YHOO) has had an interesting week as far as weeks for Yahoo! go. CEO Carol Bartz dropped in for a disastrous interview at the TechCrunch Disrupt conference on Tuesday before rebounding back to par in a relatively tame analyst day on Wednesday. Let me start off by saying that I think Carol Bartz is the right person to manage Yahoo!. She is not a visionary like Apple's (AAPL) Steve Jobs, but Yahoo! is not in the vision business. Yahoo! is in the business of being big, and she is a tough cookie that will deliver profits while keeping everyone in line. If there's a blueprint here, it's the turnaround Mark Hurd engineered at Hewlett-Packard (HPQ), which has evolved into a lean, mean profit machine. And yes, Ms. Bartz did let an F-bomb fly at TCDisrupt, but that's a sign that she has some pride and gives a damn about her work. She might fail, but she's not going down without a fight. However, what was notable this week for Yahoo! was that it gave a pretty decent forecast for revenue growth and margin expansion through 2013 at yesterday's analyst day... and the stock barely moved. Given the pessimism surrounding the company and a relatively bearish Wall-Street analyst community, I'd have thought shares would have gotten at least a little bit of a pop. But it wasn't to be, and that's a sign that nonbelievers won't be converted easily - something that caught Bartz off guard, because she sounded pretty excited to deliver a financial forecast. I said above that Yahoo! is in the business of being big, and I don't mean that kindly. This is because being successful in the past does not guarantee success in the future. In fact, being big could mean that a company has already exhausted its opportunities. Look at Microsoft (MSFT) and Nokia (NOK). They are each number one in their respective businesses but are losing ground to a new wave of aggressive competitors that aren't tied to legacy products and business practices. Don't take my word for it, look at their stock prices. How can Yahoo! grow from 600 million users to one billion or two billion when eyeballs are increasingly heading to social networks like Facebook and Twitter? A MyYahoo! page really isn't all that different from the Facebook News Feed the kiddies love, while the number of Twitter-based apps is absolutely skyrocketing. We can sit around and talk about innovation and the user experience and social networking and emerging markets and click-through rates, but there's a much simpler way to frame Yahoo!'s core problem: it is becoming less and less indispensable by the day. Yahoo! Finance is obviously the crown jewel. It's still the best financial-news aggregation tool on the web. But beyond needing to replace Yahoo! Finance, my daily life wouldn't change all that much if Yahoo! suddenly disappeared. Would yours? Disclosure: Long AAPL
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Comments (23)






Yahoo is still cool..aol not cool.. but don't be a hater on my yahoo I like it for it's simplicity. Apple taught me that in the early 90's.
Google is god right now and it is truly mind blowing, you can't help but root against Microsoft. I love word but hey ..uncool
