Groupon's (NASDAQ:GRPN) CEO Eric Lefkofsky has on numerous occasions made a comparison to the growth trajectory of Booking.com, acquired by Priceline (NASDAQ:PCLN) in 2005. When hard pressed to explain the vision and endgame of Groupon's local marketplace, Lefkofsky points to the many years Booking.com spent building their inventory of hotels, empowering them to focus their efforts on converting visitors to their site into hotel bookings once they reached critical mass.
Booking.com was founded in the Netherlands in 1996 and acquired for $133 million nine years later. The rapid growth of Priceline from the mid 2000s is largely the result of Booking.com's stellar growth. This Fortune.com article is an insightful read on how Booking.com turned Priceline's barely...
|FREE||SA PRO MEMBERS|
|IDEA GENERATOR||X||Exclusive access to 10 PRO ideas every day|
|INVESTING IDEAS LIBRARY||X||Exclusive access to PRO library of more than 15,000 ideas|
|SECTOR EXPERT NETWORK||X||Exclusive access to all sector experts for direct consultation|
|PERFORMANCE TRACKING||X||Track performance of all PRO stock ideas|
|PROFESSIONAL TOOLS||X||Professional Idea Filters to zero-in based on industry, market cap and more|
|PRO Top long ideas returned 21.7% in 2016**|