DHI Group Inc. (NYSE:DHX) Q4 2015 Earnings Conference Call February 3, 2016 8:30 AM ET
Mike Durney - President, Chief Executive Officer
John Roberts - Chief Financial Officer
Jennifer Milan - Director, Investor Relations
Youssef Squali - Cantor Fitzgerald
Doug Arthur - Huber Research
Tracy Young - Evercore ISI
Randy Reece - Avondale Partners
Good morning and welcome to DHI’s Fourth Quarter and Full Year 2015 Earnings conference call. All participants will be in listen-only mode. Should you need assistance, please signal a conference specialist by pressing the star key followed by zero. After today’s presentation, there will be an opportunity to ask questions. To ask a question, you may press star then one on your touchtone phone. To withdraw your question, please press star then two. Please note this event is being recorded.
I would now like to turn the conference over to Jennifer Milan, Director of Investor Relations. Please go ahead, ma’am.
Thanks and good morning everyone. With me on the call today is Mike Durney, President and Chief Executive Officer of DHI Group Inc., along with John Roberts, our Chief Financial Officer. This morning, we issued a press release describing the company’s results for the fourth quarter and full year 2015. A copy of that release can be viewed on the company’s website at dhigroupinc.com.
Before I hand the call over to Mike, I’d like to note that today’s call includes certain forward-looking statements, particularly statements regarding future financial and operating results of the company and its businesses. These statements are based on management’s current expectations or beliefs and are subject to uncertainty and changes in circumstances. Actual results may vary materially from those expressed or implied by the statements herein due to changes in economic, business, competitive, technological and/or regulatory factors. The principal risks that could cause our results to differ materially from our current expectations are detailed in the company’s SEC filings, including our annual report on Form 10-K in the sections entitled Risk Factors, Forward-looking Statements, and Management’s Discussion and Analysis of Financial Condition and Results of Operations. The company is under no obligation to update any forward-looking statements except as required by the federal securities laws.
Today’s call also includes certain non-GAAP financial measures, including adjusted EBITDA, adjusted EBITDA excluding Slashdot Media, adjusted revenues, adjusted revenues excluding Slashdot Media, net income excluding Slashdot Media, net income excluding impairment of goodwill, diluted earnings or loss per share excluding impairment of goodwill, adjusted EBITDA margin, free cash flow, and net cash to net debt. For details on these measures, including why we use them and reconciliations to the most comparable GAAP measures, please refer to our earnings release and our Form 8-K that has been furnished to the SEC, both of which are available on our website.
Now I’ll turn the call over to Mike.
Great, thanks Jen. So welcome to the DHI Group fourth quarter earnings call. I want to start out with a summary of the areas of human capital management sector, where we compete and where we think we can play a role, and then summarize how we’ve organized ourselves to adjust to those markets. Then I’ll give an update on the progress we’ve made on our strategic goals and where we think our business is today, and then John will provide detail on the fourth quarter financial results and our first look at 2016. At the end of our remarks, we’ll be happy to take questions.
As we look back on 2015, a lot was accomplished in building a stronger foundation. We improved our existing products and introduced new ones. We tooled our sales and marketing organizations of some of our brands and enhanced the overall value we provide to customers. We had a lot to do internally to move the organization forward, and we have made progress on that front.
I’m excited to look ahead. As I think about 2016 and beyond, I see the foundation laid for the next iteration of our company. As we outlined at investor day, there are three areas where we can compete to win from a strategic perspective. One is talent acquisition, two is sourcing management, and the third is career management.
I’ve said many times that there is a shift happening in recruiting and hiring. Customers continue to look to non-traditional ways to find and interact with professionals, and as we start to provide them with innovative tools, they’re responding. In addition, companies realize that they need to do more than just advertise a job listing when the opening become available and expect the best response to be solely applications to that job at that time. They’re realizing more and more that for skilled talent, you need to have an ongoing dialog with a pool of candidates and be prepared to interact with them in a variety of ways. Our new products and services address that need. We’ll continue to focus on the core area of talent acquisition, which is our historical foundation, yet we’ll offer a broader range of services to be a partner to our clients and have even more of an ongoing relationship with them.
While we have always been in the sourcing management area with database access and expanded that initially with Open Web, we’re now developing other initiatives. Lastly, we’ve always been focused on career management, but we’re working on new products that bring us into that area more significantly.
During the past few months, we’ve worked on aligning our organization for future success in those three areas. At the core are the seven talent acquisition brands. In addition to the tech and clearance and healthcare segments, we’ve combined the other four brands - EFinancial Careers, Rigzone, HCareers, and as of the first of the year, Biospace, into one group that reports to one leader. We believe this new structure will allow us to leverage our products and our functional capabilities across all of our global industry brands.
The initiatives that we identify as priorities will be addressed once in this group instead of four times. We’ll take a strategic initiative and deploy it through the four brands efficiently once. It will also enable brands that currently operate only in North America - Biospace and HCareers, to address their international expansion opportunities more quickly. We want to work smarter, and we believe this structure will boost efficiency while ensuring we go to market more effectively.
Also during the fourth quarter, we finalized plans to structure our new growth initiatives, including our projects addressing sourcing management, into one place under our newly formed BrightMatter Group. BrightMatter focuses on developing and bringing new products and services to market. Building on the innovation we’ve done within our core product portfolio in recent years, BrightMatter will be where we test, iterate and explore the latest in recruitment marketing. These next-generation recruitment products will both support our core talent acquisition brands and expand our market opportunity.
We have a pipeline of new products in development that are applicable across all current DHI verticals and can help get us into new sectors. This new operating structure puts all of our most promising new product development efforts in one place, including Work Digital, Open Web, and getTalent, which we previewed for you at our investor day in June.
In the area of sourcing management, getTalent moves us up the HR value chain. getTalent is the new SaaS talent sourcing platform designed to help HR organizations easily pipeline and engage candidate leads who are in the pre-apply phase. While very early, we’ve had meaningful conversations with customer prospects about getTalent, and based on the survey we recently conducted, about three-quarters of respondents say that building a bench is more important today than a year ago. We expect to introduce the full commercial version of the product in the next couple of weeks. Although the sales cycle for SaaS products is longer than for our traditional products, getTalent addresses a real need in the market and is just one new product we’re working on to build our product portfolio and expand our market opportunity.
We’ve posted on the Presentations and Events section of our corporate site some background about the product and a brief description of its unique value proposition in the market. BrightMatter is also focusing on recruitment marketing with tools that leverage BrightMatter data to strengthen our value proposition with next-generation recruitment advertising solutions. New tools will be aimed at helping employers reach highly targeted candidates at scale, including across social channels.
Conceptually, the way to think about what we’re doing is we’re migrating the targeting of recruitment messaging from general recruitment branding and job advertising at broad groups of candidates, to targeting candidates who have certain skill sets or interests and now moving to targeting specific people based on the data we have accumulated. It takes recruitment marketing down to specific individuals.
In the area of data services, BrightMatter will be working on a number of new product applications to extent our data expertise and analytics, where the highly specialized data that we have on professionals will be foundational to many of the new products and services we’re working on. Customers are hungry for new tools that will make the recruitment process more efficient. The areas of focus for BrightMatter position us to address companies’ needs in innovative ways, open up new avenues for growth in areas we don’t play in today, and further evolve DHI to compete to win in the future.
We’ll be talking about our progress in these key initiatives in coming months. These initiatives will entail specific, finite, measurable amount of investment which John will speak about more in a moment, but we’re expanding our addressable market, our ability to track new customers, and positioning us for the next phase of growth.
Now that I’ve covered new initiatives, I’d like to highlight some of our accomplishments in 2015 against our strategic plan for our core talent acquisition brands. In the area of improving the efficiency and effectiveness of our core products and services, adoption of Open Web continues at Dice. We remain focused on improving the product and overall user experience of Open Web and in Q4 introduced a new version of the Open Web Chrome extension with advanced Likely to Switch functionality. We first out rolled out the Likely to Switch feature, which provides an efficient way to identify actionable candidates in the second quarter of 2015, and we’ll continue to build upon this service.
As success with Open Web at Dice continues, we added 64 net new customers in the U.S. during the fourth quarter, and the number of customers subscribing to Open Web through Dice under annual contract has increased 67% since the end of 2014. In the fourth quarter, we passed the two-year anniversary of launching Open Web as a paid-for service. We’ve recently seen a slight increase in the retention rate of customers using Open Web, which we attribute to a combination of customers becoming more comfortable using the tool in pursuing passive candidates, together with the enhancements I just talked about, like Likely to Switch and the Chrome extension.
Also at Dice during the fourth quarter, we continued to expand the number of applicant tracking system integrations with key customers. Integrating the Dice search API into the customer workflow improves the user experience and our ability to demonstrate ROI to customers, and has driven meaningful increases in the number of resume views by Dice customers who are participating.
At Rigzone, recruitment in environment and energy continues to be terrible, and while the oil and gas market is declining, we’re focusing on building and improving the overall platform, refining the user experience and increasing engagement. For example, during the fourth quarter we leveraged the skills knowledge base product from Work Digital to introduce suggested skills to search that are specific to the oil and gas industry. Skill suggestions help customers identify adjacent skills for a position they’re looking to fill, which expands the candidate pool and make resume search much more efficient.
As demand for qualified healthcare professionals climbs and companies compete for talent, our healthcare vertical is finding new ways to attract customers and drive engagement with new services. In healthcare, where we introduced a number of new products to supplement the core product portfolio at Healthy Careers during 2015, we continue to see benefits from the improvements we’ve made to both the product and the organization.
Spotlight was one of the product introductions made in the third quarter of 2015. This is a new employer branding product suite that features rich engaging content. Spotlight includes customer-generated recruitment marketing content but also includes things like employee-generated reviews through an association with great places to work. Though it’s very early for Spotlight and the revenue contribution is relatively small, we’ve expanded the number of licensed customers and feedback remains encouraging. These are just a couple examples of the work we’ve been doing to enhance our suite of products and services.
Another area we have focused on is developing deeper, higher value relationships, and we also made progress in this area during the fourth quarter. At Rigzone’s data services, for example, we launched another new product called RigEdge, which provides industry decision-makers with competitive analyses of rig fleets to help them determine rig capabilities. While not immune to general energy market conditions, these data services tools are another way that we’ve expanded our relationship with customers and demonstrated the value of our highly specialized data. In a year where recruitment revenue is down significantly, revenue from the data services business was up low double digits year-over-year.
In our healthcare vertical, we introduced pay-for-qualified-apply pricing model in a pilot in Q4, which has generated a lot of positive feedback. We’re addressing the growing popularity of pay-per-view and pay-per-click with a first of its kind pricing model that demonstrates the strength of our highly qualified audience. The model clearly provides ROI to customers, providing greater control over spending and making recruiters even more efficient. As we continue to learn from customer feedback, we’ll evolve and scale the model to other verticals over time.
Looking in 2016, we haven’t seen meaningful changes to recent trends in terms of the environment for most of our verticals, though the environment for our energy business declined further in Q4 and remains very difficult. A number of recent developments in the marketplace have put more downward pressure on oil prices and with that, hiring at many oil and gas companies remains halted. We’ve seen the negative impact on our business continue into the first quarter of 2016.
As for our other verticals, I’m pleased with the product enhancements that we’ve made at Dice, but clearly there is more work to do. The sales organization is in place and we’ve made some changes to our marketing organization and approach as of the first of the year, so I’m optimistic that our messaging to professionals, paying clients and prospects will improve.
ClearanceJobs has performed remarkably well due to a combination of external factors, like the government slowing down the granting or renewing of security clearances, and our own initiatives including a revamp of the entire site and the initiation of pay-for-performance pricing.
EFinancial Careers has settled into a groove with decent billings and revenue performance, somewhat masked by the strength of the U.S. dollar. There are some markets where the financial service environment is not great, but we have performed well and we have seen growth in several markets, including North America.
The hospitality business has performed well with its traditional reliance on our job posting product, but we have to make further improvements to the overall site, including database access, and we believe global expansion is the key to reinvigorating growth in this segment.
Moving to healthcare, I’m really happy with our new product initiatives. 2015 was a year of experimenting and learning while still growing the core business quite well. I think we have the foundation in place to really expand that business, and I’m looking forward to 2016.
Biospace today is a tiny business for us. The characteristics of that industry are really attractive. We need to improve the product to build that business meaningfully, but the opportunity is there.
So we made a lot of progress on our strategic plans in 2015, but we still have a lot of work ahead. I believe we’re more focused and better positioned to further evolve the company with the planned introduction of a number of next-generation recruitment products and services in 2016. Today, DHI is a strong diversified company as the market to source, attract and manage talent adapts to companies’ needs. We’ll be at the forefront of providing innovative tools and value to customers. With our organizational changes and exciting pipeline of products, DHI is well positioned in the years ahead to be a talent focused, global digital media company connecting professionals with career opportunities around the world.
In closing, I just want to thank all of our team members and recognize all they’ve accomplished. It’s our people that drive the innovation we’ve been implementing across all our businesses. Their dedication and passion enabled us to achieve a tremendous amount in 2015, and it’s these qualities that will allow us to build on all our progress in 2016.
With that, I’m going to turn it over to John.
Great, thanks Mike. I’ll review the details of our fourth quarter financial performance and then we’ll open the call up to questions. As we announced last week, we completed the sale of the Slashdot Media business so where appropriate, I will be speaking to our financials excluding that business.
Overall, we continue to make progress on our operations during the fourth quarter despite significant declines within the energy market and the negative impact of foreign currency translation. This progress builds on the work we have completed throughout the year and continues to reinforce our foundation as we move into 2016.
For the fourth quarter, I want to highlight a few areas that are important to our results: one, revenue growth in all of our core segments, with the exception of energy; two, higher year-over-year revenue for a recruitment package customer at Dice, reflecting the positive impact of Open Web and other new products, as well as increased service levels by customers; and three, solid free cash flow generation while we continue to invest in innovation for future revenue growth. During the quarter, we again used free cash flow to return cash to stockholders with a repurchase of approximately 1 million shares of our common stock.
Overall, fourth quarter adjusted revenues, excluding Slashdot Media, decreased 1% year-over-year on constant currency basis. Additionally excluding energy, revenues increased 5% year-over-year on a constant currency basis. This reflects growth in each of our other operating segments. For the tech and clearance segment, revenues increased 2% year-over-year. Within that segment, Dice U.S. revenues, which comprise 84% of total tech and clearance revenues, were effectively flat. At December 31, Dice recruitment package customers were approximately 7,600, which is slightly lower than the count at the end of the third quarter. About 93% of those 7,600 recruitment package customers were under annual contract at quarter end. The renewal rate on annual contracts was 70% in the quarter, with about 1,800 customers up for renewal during the period. While we have cautioned about reading too much into the renewal rate or other single metrics, it is noteworthy that while the renewal rate has been in the high 60s, it hasn’t been 70% in the last three years. Additionally, the normal decline in customer count that we had historically seen from Q3 to Q4 was less this year than compared to the last couple years.
In Q4, recruitment package customers spent on average $1,115 per month, up 4% year-over-year as customers continue to increase their levels of service, including Open Web which contributed roughly half of the 4% year-over-year increase. ClearanceJobs continued to do well in the quarter and achieved year-over-year revenue growth of 17%. Growth in this business was driven by strong market conditions, including an increase in the end-to-end processing time for government security clearances. Additionally, ClearanceJobs was one of our first brands to use a pay-per-performance job postings product, and that has contributed to overall revenue growth while also increasing the average number of active posted jobs to around 14,000 today from 11,000 a year ago.
Dice Europe revenues increased 6% year-over-year on a reported basis and 15% on a constant currency basis, due primarily to strength in the U.K. and Germany driven by positive market dynamics, up-sales to key clients earlier in the year, and new product offerings. Q4 billings for the overall tech and clearance segment were down 2%, driven by a decrease of 4% year-over-year at Dice due in part to a larger amount of billings being pushed into January 2016. From a margin standpoint, tech and clearance adjusted EBITDA margin has remained relatively consistent over the last year at approximately 47% and saw an improvement from Q4 2014 of 43%.
Moving on to our finance segment, revenues increased 5% year-over-year to $9.6 million. On a constant currency basis, revenues increased by 10% year-over-year. Overall, the trend is positive in the major financial centers. Despite financial market volatility and uncertainty, we have not yet seen an impact to our business in the finance segment, where overall trends remain positive.
In the U.K., revenues increased 13% year-over-year in sterling, and accounted for about 45% of the segment’s revenues. Broadly, the environment in Q4 was better than in same period last year. In the Asia-Pacific region, which is 25% of overall segment revenues, revenues were up 19% in Singapore dollars with stronger performance in Hong Kong and Singapore. In continental Europe and the Middle East, a combined 16% of the segment, revenues were flat year-over-year in euros. Sentiment across continental Europe was broadly stable in the fourth quarter while the Middle East continues to be more mixed. In the U.S., which is 14% of overall segment revenues, revenues were up 8% year-over-year. The increase was primarily driven by higher renewals, new business [indiscernible] from new products, including branded postings and managed services, which is part of our sourcing concierge suite of products.
Overall, finance segment billings were down 1% in the fourth quarter compared to the same period last year but up 4% on a constant currency basis. Adjusted EBITDA margins within the finance segment were higher year-over-year at 26% compared to 20% last year, primarily attributable to higher revenue, complemented by overall cost containment.
In our energy segment, Q4 revenues were $4.2 million, down 48% year-over-year. Q4 billings decreased 64% compared to the prior year with a continuation of the very difficult recruitment environment we have seen all year. The year-over-year decline in billings in Q4 is somewhat amplified given that although the market began to deteriorate in Q4 2014, some customers renewed their contracts at a steady level in Q4 of 2014, and the impact of their contract reduction in Q4 2015 was larger than it otherwise would have been.
As we’ve said throughout the year, we remain committed to our long-term position in the energy market and continue to remain focused strategically on tightly managing overall costs. While adjusted EBITDA margin in this business declined significantly year-over-year to 19%, we anticipate further declines in revenue and profitability in 2016 given what remains a very difficult market.
In our healthcare segment, revenues were $8 million, up 16% year-over-year due primarily to an increase in usage by customers at Healthy Careers driven by increased engagement with both existing and new customers. Additionally, new wins have translated into an increased contract count. This is also reflected in the healthcare year-over-year billings increase of 11%. Overall, both of the healthcare brands are executing well and Healthy Careers in particular is getting the benefit of favorable market conditions. As this segment has grown over the last year, we have also been able to expand adjusted EBITDA margins from 3% last year to over 10% in Q4 of this year.
The hospitality segment contributed $3.7 million in revenues in the fourth quarter, up 3% year-over-year. Top line results were negatively impacted by the decline in the Canadian dollar. We are changing the functional currency of our hospitality business to the U.S. dollar in 2016 given the significance of its U.S. customer base. Hospitality billings were up 3% primarily due to increases in resume database access and branding products.
Deferred revenue, which totaled $83.3 million at the end of the year, was down 2% from the end of 2014, excluding Slashdot Media. The year-over-year decrease was primarily driven by the energy segment, which was partially offset by an increase in our tech and clearance segment which grew by 4%, and the finance segment which grew by 6%.
On the expense side, operating expenses excluding the non-cash impairment charge related to the energy segment goodwill, which I will discuss in a minute, were down approximately $1 million compared to last year. Increases in headcount and product development were offset by a benefit from foreign currency translation, lower marketing expense, and lower depreciation and amortization expense. Adjusted EBITDA, excluding Slashdot Media, for the fourth quarter totaled $18.2 million or 30%.
During Q4 2015, given the continued significant decline in oil prices from roughly $50 at the beginning of Q4 to under $30 at recent times, and further deterioration in the energy market as a whole, we have recorded a non-cash goodwill impairment charge for approximately $35 million related to our energy segment. After this charge, we have approximately $15 million of goodwill related to those acquisitions remaining on our balance sheet.
Income tax expense totaled $3.1 million in Q4 compared to $5 million last year. The effective tax rate in Q4 2015 is distorted by the fact that the energy acquisitions, both Rigzone and OilCareers, were stock deals, and one of the implications of that is that the goodwill from those acquisitions is not tax deductible, therefore we do not get a tax benefit from the goodwill impairment charge.
On a reported basis, the company posted a net loss in Q4 of $28.2 million or $0.56 per share. Excluding the goodwill impairment charge, net income totaled $6 million or $0.12 per diluted share. Cash flow from operations totaled $11.4 million in the fourth quarter compared to $7.9 million last year. For the full year 2015, cash flow from operations was up approximately $5 million. The increase for the full year was largely driven by lower tax payments in 2015 due primarily to the timing of our 2015 estimated tax payment requirements. For the first quarter 2016, we anticipate tax payments of $3 million to $4 million.
For the fourth quarter, we generated free cash flow of $9.1 million, which we primarily used to fund the purchase of 1 million shares.
Now I’d like to turn to our outlook for 2016. Please refer to the table provided in the Business Outlook section in our press release. There are a number of important enhancements to our outlook that I’d like to highlight. First, we have separated the adjusted EBITDA associated with the newly formed BrightMatter group in order to provide more visibility into the investments we are making there, as well as to provide an easier way to track our progress in this area since this is how we are organized internally.
Second, continuing with our quarterly approach in the last two quarters, we are breaking out adjusted EBITDA for our core talent acquisition brands as a way to provide more transparency into those businesses. Third, we are providing estimated revenue growth rates for each of our core operating segments in U.S. dollars. The strength of the dollar compared to last year has the largest negative impact on our finance segment and a more moderate impact on tech and clearance and the energy segments. Lastly, it’s important to remember that our outlook obviously excludes the Slashdot Media business we recently sold, so the comparisons to prior year actual results will be impacted by that.
With that as an introduction for 2016, we anticipate revenues in the range of $241 million to $250 million. That compares to $245 million in 2015. We expect talent acquisition brand adjusted EBITDA less corporate expenses to be in the range of $75 million to $80 million compared to $75.5 million in 2015. In Q1 2016, we expect revenues of $57 million to $58.5 million and talent acquisition brand adjusted EBITDA less corporate expenses to be in the range of $15.5 million to $16.5 million.
Our outlook reflects the year-over-year decline in our energy business and also the negative currency impacts to revenue of approximately half a million dollars in Q1 and $2 million for the full year.
In terms of profitability, we anticipate modest improvement in adjusted EBITDA margins in a number of our core talent acquisition brands in 2016, and we plan to use some of this improvement to fund investments in new products being developed under the BrightMatter group. This outlook does not include an estimate for severance and related costs associated with the organizational changes Mike discussed earlier as we are still in the final stages of that reorganization.
In summary, our fourth quarter demonstrates that the work we have been doing to enhance both product and our operations continues to gain greater traction. We delivered improved results in all of our core businesses with the exception of energy and generated solid free cash flow while continuing to invest in innovation for future growth, and at the same time returning a significant portion of our free cash flow to stockholders.
As we look to 2016, I believe we are well positioned to drive further improvement in our core talent acquisition brands while investing in next-generation recruitment products and services to further evolve our business and drive growth longer term.
With that, we are ready to open the call up to questions.
The first question comes from Youssef Squali with Cantor Fitzgerald.
Yes, good morning. Hi guys. Maybe can you just go back to the Open Web comment that you had. I think you mentioned that the Dice Open Web increased 67% on the year, so can you just remind us what the penetration of Dice’s customer base is with that product? And just to be clear, there is no price change - the increase in ARPU is just a mix shift, correct? And then I have a follow-up.
Yes, so Open Web is in the ballpark of 1,000 customers, total customers on our base of 7,600, so you have a penetration of about 15%, somewhere in that range. And I’ll take the revenue just because I’m speaking - the impact to revenue is--you’re right, there’s no pricing change. It’s a combination of customers taking Open Web, right, so that generates between $3,000 and $5,000 and up for the 1,000 customers that have it on an annual basis, together with customers on average buying greater levels of service than they have in the past. Those are the two drivers.
Okay. Any idea over time how--what kind of penetration can you get to, now that you’ve had the product for over a year?
So I think it can be meaningfully higher than the 15% it is today, although there is a significant number of customers if you look out over 12, 24 months who will not spend the time and invest the energy in sourcing. It’s just the nature of how they use the product, so it will never be, I would say, greater than 15% but we think there’s a fair amount of room to run.
I think the bigger issue for us is it opens up avenues to get new types of customers, so we can focus on the penetration of the existing 7,600 but I think more importantly over time, it opens avenues to get other types of customers.
Thank you. On the new products, I think you said getTalent will be launched within the next few weeks. Can you maybe just help us understand the value proposition there and how it’s priced?
Sure. So getTalent is a SaaS-based product, and it’s really designed to give companies a place to accumulate and aggregate their sourcing leads from a variety of places, so one of the places obviously is from our seven core talent acquisition brands, also from Open Web, together with other places that may have gotten from other sources online, from job fairs, career fairs, their own website. The value proposition essentially that we provide is to give companies an avenue for marketing their companies from a recruitment and employment standpoint, together with jobs through a variety of channels, and one of the unique value propositions we believe we have is most of the other services, if not all of them, focus on email, and we are focusing on a number of different avenues for communication.
The other unique value proposition is using our Fresh Start product where we take the Work Digital data, we can take sourcing leads that companies have from other places that they may have accumulated over a period of years and update those based on having fresher data and provide that value of now having a new way of accumulating skill sets and interests and communication methods with those candidates.
And how is it priced?
So we’re working on the pricing now. This is a product--if you look in the marketplace today, the products that exist go anywhere from $50,000 to $200,000 a year. We are focused initially on a subset of that whole market, so you can think about it in a range of somewhere below $50,000 to $50,000 and above. We’re still working on the pricing - we’ll have introductory pricing, so we don’t want to set any expectations from a revenue standpoint today until we are into the market, but that’s the range that the market is today.
Great, thank you.
Thank you. The next question comes from Doug Arthur with Huber Research.
Yes, just really one question on the guidance. John, you talked about the impact of currency mostly on finance. You had 10% constant currency growth in the fourth quarter. You’re guiding toward down 1 to 2% up for ’16, so any sense of what that would look like on a constant currency basis, because it seems like you’ve got decent momentum there.
Yes, I think we do have decent momentum there, and you see that--as you noted, reflected in a constant currency growth in the fourth quarter. Based on where rates are today and looking out to forward rates, which are a little hard to predict certainly as you move out into the second half of the year, we think the overall FX impact on revenue for the year based on today’s conditions is going to be about $2 million in the year. It could be a little bit higher than that, but around there, and the majority of that is within the finance segment.
Okay, so I guess another way of asking the question is are you--given what’s going on in the market globally, is there a little bit of caution built into those growth rates, or not?
No, I don’t think so. I think what we see now, we expect to continue through 2016. I mean, if you look at the rates and kind of what’s happened just recently in Q4, we saw more of an impact in Q4 due to currency than we expected certainly going into the quarter. Again, the primary rate that’s important to us is the GBP to the dollar, so if you just look at what’s happened there in Q4, you can look at a pretty dramatic impact.
Okay, great. Thank you.
Thank you. The next question comes from Tracy Young with Evercore ISI.
Hi. On that Spotlight branding product that you’ve rolled out for the healthcare sector, could you talk a little bit about that and what you think the proposition is there? Then in terms of the reorg for the global brands, should we expect more reorg on the financial side as well? Thanks.
Sure. So let me answer the second one first. When we talk about the organization, what we’ve essentially done is taken those four brands and put them into one organization, with the head of that group, head of sales and head of marketing, head of client services, head of product and head of technology for those four brands as one unit. So I don’t think you’ll see reorganization specifically in any one of the verticals. I think you’ll see the best people taking on leadership roles that stand before, so that will have a natural impact throughout the organization in terms of people and headcount but I don’t think you’ll see reorganizations. So I’ll leave it at that and see if that answers the question when I go back to the first one.
So on the Spotlight product, Spotlight generally speaking is really focused on the concept of recruitment marketing, so we are helping companies in the healthcare sector, which is a sector that historically has been relatively far behind in terms of maturity in digital recruiting, so we’re really pushing that sector forward in promoting hospitals and other medical organizations and recruiters as places to work, places to be recruited for, so there’s different elements of the Spotlight.
One is very simply just creating a section on the site that helps companies purely market their organizations as opposed to posting jobs purely. The second I mentioned briefly - employee reviews, and association that we have with the organization Great Places to Work, we can publish on an aggregated basis reviews of companies as a place to work through our association with them. We’re also adding other elements - native advertising elements, videos, blogs, and other things that companies can do in association with us to further promote themselves as a place to work.
I hope that answered the question on the first one.
Yes, thank you very much.
Thank you. Once again, to ask a question, please press star then one on your touchtone phone.
The next question comes from Randy Reece with Avondale Partners.
Good morning. First of all, I wanted to try to get a handle on what you think the sequential trend in energy is going to be this year, what you’ve assumed in your guidance, if you think it’s going to bottom out at some time in the middle of the year or just continue to taper down.
So Randy, from an overall standpoint, and you can see it in the growth rates that we have in the guidance, from an annual standpoint we expect energy to go down 35% or so roughly again from ’15 to ’16. If you look at the trend through the quarters in terms of what’s implied in the guidance, based on what we have out there for Q1, that would assume some level of relative stability as we move through 2016, but the market is still very tough, as we’ve said. It’s volatile, it’s harder to forecast than the other segments for sure, so it’s hard to sit here and say we’re calling a bottom in the energy market. But the guidance does not assume that it goes down dramatically on a quarterly basis from where it sits right now.
I think just to supplement that, I think from a usage standpoint - again, to build on John’s timing, we’re not trying to predict the timing - there is a point where recruitment activity will bottom, almost no matter what the price of oil is. It went from $100 to $80 to $60 to $40 to $30, it’s been below $30. At $20 and $15, there is still some level of recruitment, so the bottom from an activity level standpoint will come relatively soon - not predicting when. I just want to make that clarification. The size of contracts certainly impacts revenue performance, but there will be some recruitment activity and we believe we’re getting close to the bottom.
For this segment that you’re calling BrightMatter, you’ve identified a $7 million to $8 million drag on adjusted EBITDA this year. Can you give a number for what that was in 2015?
Yes, so it’s about an additional $5 million negative impact to EBITDA in ’16, so think about it as another roughly $5 million of investment in ’16.
So that’s a concerted step-up in spending?
Yes, and it’s designed around a handful of specific products which we’ll bring to market and evaluate what they do. The getTalent--you know, we’re right on the cusp because we’re ready to bring getTalent to market. I’m optimistic that that product will be a meaningful part of our business in a couple of years - not giving guidance, not saying when because it will take some effort, but there’s a place in the market for that product, and when I look at the business and how the business unfolds over the next couple years in terms of our seven core talent acquisition brands, and then the other things we’re doing, getTalent should be a meaningful part of the overall company, so that’s how we’re thinking about the investment. But we’ll monitor it and we’ll assess the market as we go along.
If you could give us a sense of what the additional spending is going to, how much of it is, let’s say, product development expenses and how much would be building the sales and marketing effort, and are there any other expenses beyond those?
Sure, so most of that is building the product and initially bringing it to market, so the marketing effort and promotion around it. From a sales standpoint, what we’re planning on doing is having a dedicated sales force of a handful of people and leveraging the 200 sales people we have across the talent acquisition brands globally, so we may go to market with them in supplementing what we do in those core brands, and we may use some of those people more, dedicated more full-time to getTalent. It really depends on how the market adapts to the product, but the majority of where we’ve made the investment decision in 2016, coming out of 2015 and into ’16 is to literally build the product.
All right, very good. Thank you.
Thank you. This concludes our question and answer session. I would like to send the call back over to Jennifer Milan for any closing remarks.
Thank you for your time this morning and for your interest in DHI. Management will be available to answer any follow-up questions you may have. Please call Investor Relations at 212-448-4181 to be placed in the queue. Have a great day everyone.
Thank you. The conference has now concluded. Thank you for attending today’s presentation. You may now disconnect.
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