Funko, Inc. (NASDAQ:FNKO) Q3 2022 Earnings Conference Call November 3, 2022 4:30 PM ET
Company Participants
Ben Avenia-Tapper - Director of IR
Andrew Perlmutter - CEO & Director
Jennifer Fall Jung - CFO
Conference Call Participants
Megan Alexander - JPMorgan
Linda Bolton Weiser - D.A. Davidson
Gerrick Johnson - BMO Capital Markets
Operator
Good afternoon, and welcome to Funko's Conference Call to discuss Financial Results for the Third Quarter of 2022. At this time, all participants are in listen-only mode. Later, we will conduct a question-and-answer session and instructions will follow at that time. Please be advised that reproduction of this call in whole or in part is not permitted without written authorization of the company. As a reminder, this call is being recorded.
I will now turn the call over to Ben Avenia-Tapper, Director of Investor Relations to get started. Please proceed.
Ben Avenia-Tapper
Thank you, and good afternoon. With us on the call today are Andrew Perlmutter, Chief Executive Officer; and Jennifer Fall Jung, Chief Financial Officer.
Before we begin, I'd like to remind everyone that during the course of this conference call, management will discuss forecasts, targets, and other forward-looking statements regarding the company and its financial results. While these statements represent our best current judgment about future results and performance as of today, our actual results are subject to many risks and uncertainties that could cause actual results to differ materially from what we expect. In addition to any risks that we highlight during the call, important factors that may affect our future results are described in our most recent SEC reports in today's earnings press release.
In addition, we will refer to non-GAAP financial measures during the discussion. Reconciliations to their most directly comparable U.S. GAAP financial measures and supplemental financial information can be found in the earnings press release and 8-K that we released earlier today. All of these items, plus a visual presentation that investors can consult to follow along with this discussion are available on our Investor Relations website investor.funko.com.
I will now turn the call over to Andrew.
Andrew Perlmutter
Good afternoon, everyone, and thank you for joining us today. It was great to meet many of you at our Investor Day event in September. Funko delivered another quarter of record sales in Q3, up 37% year-over-year to $366 million. Our strong net sales performance was driven by the power of the Funko brand supported by the strength of our employees, fans, and retail and content partners across the globe.
As discussed on our last earnings call, we continue to operate in an uncertain consumer market. While this hard to pinpoint, when this environment will normalize, we are confident that we are well positioned to outperform our marketplace and continue to deliver strong top line performance over the long term. Our strong results come from across the entire portfolio as we generated year-over-year double-digit growth in all of our reported geographies and brand categories.
Loungefly again led the way growing 57% while Core Collectibles and Other brands grew 34% and 25% respectively. Direct-to-consumer grew 36%, while both Europe and other international exceeded 30% growth. We managed to distinguish our brands by continually delivering products to connect fans from across all fandoms with their favorite content characters and stories in a uniquely Funko way. This in turn has cultivated an amazingly loyal and committed fan base of collectors and Pop culture enthusiasts.
This fan enthusiasm was particularly apparent with the return of in person events. We drew massive sold out crowds at San Diego and New York Comic-Con’s as well as our own FunKon. Not only are these events, great parameters of our fan engagement, they also led to many of this year's top DTC (ph) sales days. The enthusiasm our fans have for Funko is palpable. They dress up. They wait in line for hours. They carry the Funko flag. They are really our greatest brand ambassadors.
Among our Core Collectible brands, our flagship Pop! Vinyl continues to generate growth through innovation. Our calendar program is a great example. We launched this line in 2018 and it has grown more than eight-fold in four years. This year, we have expanded of the concept to include a countdown to anything as we bring the fun of the countdown calendar to new holidays such as Halloween.
Among emerging collectible brands, including Soda, Gold and Popsies, we continue to show strong performance and see a long runway for growth. For example, our launch of Popsies at Walmart has been such a success that we'll be significantly expanding our shelf-space allocated to emerging brands in 2023. Our new installation will include Popsies as well as a number of other exciting initiatives to be announced in coming months.
Finally, the most recent addition to our collectible brands is Mondo, which we acquired last quarter. While still early in that integration, we've already started to see synergistic benefits as we integrate Mondo into the Funko support functions. We believe the Mondo acquisition sets us up well for strong growth in music content, much more to come on that.
Turning to Loungefly, demand across all channels, particularly our partner has been incredibly strong. Loungefly is 57% growth in the quarter brings their year-to-date growth to nearly 90%. Importantly, Loungefly's direct-to-consumer sales jumped from 10% of total sales in Q1 to 16% this past quarter, reflecting the growing strength of the brand. We believe this success is a direct result of our unique style of fan engagement including our first brand tentpole event, Summer of Loungefly, which strengthens the connection between our fans and the brands they love.
In toys and games, we are now up to 180 games in our catalog, which is critical to the long term revenue central to the games business. Our incredible game designers continue to produce hits on both current and timeless IP. Within our collectible gaming business, our new Kingdomania game has had an extremely strong introduction and was a finalist for the 2022 toy of the year in the collectibles category. We soft launched the title at day 23 this year and it's sold out every day.
On the toys front, we recently launched the latest product in our highly successful Five Nights at Freddy line up featuring snap technology, we've created an interchangeable action figure that is true to the game's most fundamental elements. Importantly, this is the first step in building an entire ecosystem we have planned for this property. Stay tuned for more announcements.
Finally, our digital brands continue to generate very strong growth. Since we entered the digital collectible space a year ago, we more than doubled our net sales versus the same quarter last year. Due to the sustained demand, we have increased dropped frequency and growing the average size to well over $0.5 million in net sales. We've had multiple drops to top $1 million in net sales and we've announced digital collectible collaborations with some of our largest wholesale partners.
Just last month, we released a Halloween drop made up of entirely our own IP that sold out in under 30 minutes. A key point of differentiation for Funko Digital collectors has been the introduction of additional utility. Our rarest digital collectibles are redeemable for a physical version of similar scarcity. This feature has been a key factor in bringing physical first collectors into the digital space. This remains a nascent market and we're very excited about its future.
Turning to channel highlights. Within wholesale, we saw strong growth from our mass partners despite broadly high levels of inventory at retail. While Funko products continue to be traffic drivers for our retail partners, we have seen some order delays or reductions given the broader economic climate.
Our results in direct-to-consumer, which I'll speak to you shortly, highlight the continued strength of the Funko brand. However, we do expect these wholesale order reductions and delays to persist in the short term given the current macro environment. These expectations have been reflected in our full year guidance.
Our DTC channel saw another quarter of strong double-digit growth exceeding 30% and representing what we like to call our single largest customer by net sales. Average order value and traffic across our e-commerce sites were both up strong double-digits.
Turning to our international geographies, Europe posted another strong quarter with growth across both established and emerging regions. Demand remains very strong and we continue to see excellent progress on our strategic partnership initiatives as we thoughtfully leverage the most efficient retailers in the region.
Among the other geographies, we experienced excellent growth in LatAm and Oceania. While we're still in the early stages of reaching our growth potential in Asia, we've recently hired leaders, experienced in the region to execute on our growth strategy in this critical market.
As described in previous calls, we've experienced very strong growth over the past year and a half. This success necessitates infrastructure investment to ensure we have the capacity and capability to maintain and build on that growth over the long term.
In Q2, we opened our consolidated fulfillment center. Moreover, we achieved this upgraded infrastructure without the benefit of the warehouse management software it was designed to operate with. Together with our ERP implementation in 2023, these software upgrades will better position us to sustain our double-digit growth and drive efficiency as we continue to scale our operations.
Supporting the complex upgrades to our core infrastructure has resulted in higher than expected short term operating expenses and increased margin pressure. These actions are critical to service our near term demand as well as support our long term growth objectives. We are actively managing through these interim fulfillment dynamics and we believe these investments will result in consistent margin expansion in the future.
Due to the macro headwinds previously discussed, we are revising our full year net sales target to between $1.29 billion and $1.33 billion, up approximately 27% at the midpoint year-over-year. We are also lowering our full year EBITDA margin to high-single digits as we managed through the previously mentioned infrastructure upgrades necessary to support the sustained growth.
In closing, we are pleased with our ability to continue to generate and service robust demand. We again delivered record top line results amidst an uncertain consumer market. While we continue to manage through that uncertainty in the fourth quarter, we are still on pace to deliver high-teens growth in the second half. Our very strong results through these three quarters and our confidence in the resiliency of our business model is a testament to the power of the Funko brand and the incredible loyalty of our fans.
We remain similarly confident in our ability to achieve the five-year objectives we laid out at our recent Investor Day event both top and bottom line. We are managing through these short term macro factors and investing in infrastructure and operation upgrades. When combined with our focused execution, we believe these steps will enable future growth and margin expansion over the next several years.
In closing, I'd like to thank our fans, partners and employees for their continued dedication and support for Funko.
Now, Jen will provide more details on the financial results of the quarter.
Jennifer Fall Jung
Thanks, Andrew, and good afternoon, everyone. We delivered strong third quarter net sales growth 37% over the prior year. Our results were broad-based with strength across our geographies and channels. Once again, each of our three reported brand categories grew double-digits. Multiple factors drove our top line outperformance including another excellent quarter from Loungefly. In the U.S., net sales increased 37% to $262 million, while net sales in Europe grew 33% to $78 million and other international net sales increased 43% to $25 million.
On a brand category basis, Core Collectible brands net sales grew 34% to $282 million, driven innovation in our Pop brand and increased contributions from our emerging brands in the category. The Loungefly brand grew 57% to $62 million with particular strength in our parks business, as Andrew mentioned. Among our other brands, which includes toys and games and our digital brands, net sales grew 25% to $22 million. This quarter we saw particularly strong contributions from our digital category.
Turning to margin and expenses. Third quarter gross margin was 35% a sequential increase of approximately 200 basis points due to a more favorable product mix than the prior quarter. Freight rates have improved significantly since their recent highs earlier this year. However, we did not realize the benefit in the third quarter due to timing of inventory delivery. For context, if we've been able to receive freight under the in quarter rate per container, it would have contributed roughly an additional $7 million in gross profit. We expect to benefit from the rate improvements as 2023 progresses.
We remain committed to gross margin improvement, which will come in three main components. First is the improvement in freight that I just described. Second is driving more efficient sourcing from more cost effective geographies. And third is a broader application of the price increases we announced late last year.
To provide more detail on the pricing lever, we were deliberately cautious when we implemented our first price increases in almost five years. Based on our observations over the past year from both wholesale and our D2C channel, we've taken steps to apply the price increase more comprehensively, which we expect to be in full effect by early to mid-2023.
Turning to SG&A, I'll start with a few comments on the significant upgrade to our infrastructure that we previously announced. These investments are critical to our ability to keep pace with the strong double-digit growth we've generated over the past year and a half. It's also vital to support our long term growth plans.
In the short term, these investments add additional expense as we operate out of the new DC without the intended software system in place. The higher expense is consistent primarily of greater labor costs within the facility and additional machinery to support product movement.
We've also added additional third-party logistics or CPO warehouses. Together with these initiatives will enable us to continue to support our strong demand until our software upgrades are in place next year. We believe these increased expenses will be short term in nature, but expect them to continue until the rollout of our new ERP next year. In the third quarter, these additional investments reduced adjusted EBITDA by approximately $5 million.
As a result of these infrastructure upgrades, SG&A as a percentage of net sales increased sequentially to 27% or $98 million. For the third quarter, adjusted EBITDA was $36 million with an adjusted EBITDA margin of 10% reflecting elevated freight rates, limited application of our pricing increases, and the investments we are making to serve a strong current demand and support future growth. Finally, adjusted diluted earnings per share were $0.28.
Turning to the balance sheet. We ended the quarter with $150 million in total liquidity, roughly double our second quarter position. This comprises $125 million under our revolver and $25 million of cash. We ended the quarter with total debt of $250 million up 41% compared to Q3 of last year, as we access our revolver to support the near term infrastructure investments and offset our increased working capital needs stemming from our inventory timing.
Inventory at quarter end totaled $266 million. Inventory levels remained higher than the prior year, which was particularly tight inventory environment due to port delays and supply chain congestion. We believe that our inventory is generally high quality. We will continue to work through our inventory levels and expect to make sequential progress.
Now to the guidance for 2022. We are revising our full year net sales target to $1.29 billion to $1.33 billion or approximately 27% growth year-over-year at the midpoint. As the fourth quarter is typically our lowest gross margin quarter, we expect a Q4 gross margin to decline sequentially due to margin seasonality and ongoing inventory management.
For full year adjusted EBITDA margins, we now expect high-single digits. We expect adjusted net income of $39 million to $41 million based on a blended tax rate of 25% and adjusted earnings per diluted share of $0.70 to $0.80 based on a weighted average diluted share count of $55.2 million.
As I previously mentioned, the reductions in our full year net sales and adjusted EBITDA margin outlook is a function of a broader macro climate and our continued investment in more efficient fulfillment capabilities to support our future growth. We now expect this SG&A investment impact on our margin profile to largely persist until the completion of our software upgrade next year.
With a year and a half of very strong double-digit growth behind us, we are on the right path to deliver on our five year objectives layout in our Investor Day, including increasing net sales to $2 billion and driving adjusted EBITDA margin to approximately 20%. We look forward to updating you on our progress.
We appreciate your time this afternoon. Now Andrew and I would be glad to take your questions.
Question-and-Answer Session
Operator
[Operator Instructions] And our first question of the day comes from the line of Meghan Alexander from JPMorgan Chase. Please go ahead.
Megan Alexander
Hi, guys. Thanks for taking my question. I guess maybe starting on the top line, 3Q was strong. I think at the midpoint, the guide implies 4Q down, call it, 5% given where -- is that related to destocking and the macro? And I guess given where inventory levels are? Are you anticipating destocking continues into ‘23?
And are you -- do you think you're going to have to take any actions on any of your owned inventory? And how does that change how you're thinking about -- or does it change how you're thinking about growing the top line double-digit?
Andrew Perlmutter
Yeah. So thank you for the question. Good to speak with you. I'll kick it off and then I can hand it over to Jen. Yeah. We are very happy with our top line growth in Q3. We definitely feel that we've outperformed the market and then have been pushing hard in what's been an uncertain consumer market.
I would say our largest sort of hurdle in the back half is really about our wholesale partners. What they're doing at retail, I think we've heard from the broader marketplace that some of our retail buyers are pulling back. They're tightening up their inventory, which is -- which kind of -- which was reflected in our portfolio value (ph).
So the signs that we're seeing on the Funko brand now and in the second -- in the back half, are positive, right? If we don't do our dot com direct-to-consumer side, when people are spending more money and buying more items than ever before. So that's a really positive sign that we're seeing. Yes, there are outside pressures that we're dealing with it, that have had an effect on inventory. And we are always looking at the health of our inventories and decide including the adjuvant or not. I'll let Jen comment on that if she's got anything to add.
Jennifer Fall Jung
Yeah. Thanks, Megan. Nice to speak with you. As we think about our inventory, yes, it is up year-over-year. Remember last year was a pretty tight inventory environment because we were dealing with the supply chain challenges. So there is a little bit of nuance in the number underneath the covers.
That being said, we are constantly looking at the quality of our inventory and we think it generally is very healthy right now. And in the event where we have seen a pullback a little bit in Q4, we have been making the right edit to our inventory, whether it be cutting receipts or pushing receipts out to make sure that we are managing this and managing it down towards the end of the year. Definitely an area of focus.
Megan Alexander
Okay. Thank you. And then maybe a follow-up for you, Jen, as well. Can you just help us maybe better understand the components of the margin in 4Q, maybe how much of the -- can you give us like a full year gross margin range? And just to try and understand how much of the additional pressure is gross margin versus SG&A? And then just trying to understand within that how much of it is transitory and maybe related to inventory actions that you can get back next year?
Jennifer Fall Jung
Yeah. So in general, what we typically see in a normal year is that our Q4 gross margin does come down a little bit from Q3 simply because that is when all of our retailers will take advantage of their contractual discounts with us. So that's a normal trend that we see underneath the covers. We have accounted for in the event we might have to do a little bit discounting because we know that inventory is tight across our retailers in the back half the year. So we've taken that into consideration.
From an SG&A perspective, it's -- I'll let you guys do find (ph) their models, but we'll see a slight uptick in Q4 from Q3 on a total dollar basis, but that's really related to some of the infrastructure that we had to put in place to make sure that we can maintain and continue to grow the business. So we'll see a little bit of dollar uptick in SG&A in Q4, not significant, but that's where you see the pressure points.
Megan Alexander
And then when do you expect the ERP software system to be rolled out? And should this -- if it's in the middle of next year or should the pressure -- should you get this pressure back in the second half of next year?
Andrew Perlmutter
So I think that the way that we're looking at next year is, there are three main areas of gross margin and we're looking at actioning to help us improve that in the near term. We talked about price increases, aggressive sourcing out of Asia to leverage price cost decreases when our factories, and then lower shipping containers, which we're seeing come down between 86,000 (ph) per container. So as we flow in that new inventory at lower container rates, we should start to get some of the upside benefit of that.
On the SG&A and additional cost with the growth and the infrastructure that we're having to invest in to support the growth. We would expect that to be middle of next year, we are pushing hard to get that ERP up and running, which also, by the way, brings that the software to optimize our warehouse which we build in the warehouse to run on WMS and because of the ERP delay that's pushing back on WMS. So we've obviously found a lot of manual work around, unfortunately, we'll get this -- the record 37% product out. Last quarter, we're going to continue to do so until we get this up and running, which is, like I said, we'll next year as what we're looking at.
Megan Alexander
Okay. Thank you. I'll pass it on.
Andrew Perlmutter
Thank you.
Operator
Our next question comes from the line of Linda Bolton Weiser of D.A. Davidson. Linda, please go ahead.
Linda Bolton Weiser
Yes. Thank you. So I'm trying to figure out the math here just for the fourth quarter. I mean are we talking EBITDA down 50%, 30%, 20%. I'm just trying to, like, figure out the math here. There's a lot of moving pieces, but EBITDA in dollar terms will be down significantly in the fourth quarter, correct?
Jennifer Fall Jung
Pardon me, down compared to…
Linda Bolton Weiser
So down, will EBITDA in dollars be down significantly year-over-year in the fourth quarter?
Jennifer Fall Jung
Well, what we guided to was high-single digit EBITDA percentage on the year. So I'll let you guys kind of work out how you want it, given we only have one quarter left, let you guys work on your models there. But we are seeing pressure on the margin front as we mentioned and we do have some additional investments for future growth that we're maintaining.
Linda Bolton Weiser
So it feels to me a little bit like a bomb has dropped down my head. You know, like, you really up until the second quarter when you did have it EBITDA decline, you've had pretty strong EBITDA growth in the last five quarters. And you just had a big analyst meeting where you stood up in front of everybody in September and you talked about, really kind of aggressive margin goals going forward. So I guess I'm having trouble marrying, like, the two ideas here. I mean, when you have the analyst meaning, did you know that you had these operational issues?
Andrew Perlmutter
So on the Investor Day, if that's what you referred to, I think that's what you referred to. I just want to take an annual reminder that that is a long term view of our business. So we're still very bullish on, and we absolutely believe in the long term vision of this. I think what we're experiencing right now is contraction of the retail marketplace, which we're seeing across the entire industry and we're seeing us executing against two major infrastructure projects, in order to deliver that due to revenue.
It just so happened to fall in the year where there was this broader economic pressure. And again, I think if that's what you're saying, which is why we're confident this is a short term situation we have to overcome. We are rolling out multiple large infrastructure projects in a tough year and that's what we're seeing with that happening.
Linda Bolton Weiser
Right. So if we think about the long term, I'm going back and looking at your EBITDA margin and since 2016, it has declined in every single year except for 2021. So you had an EBITDA margin of 22% in 2016 and now here we are at high-single digit EBITDA margin. So you've been investing all along because that's been impacting your margin all these years, all the infrastructure investments.
And so I guess, I'm just not seeing with relatively strong top line growth most of the time, why your margin has declined so much over the last five, six years? Can you just help me understand and then how do I get confidence that all of a sudden you're going to have a big period of margin expansion even though you've had five, six years of margin decline.
Jennifer Fall Jung
We are absolutely focused on improving our overall margin. As we noted in the Investor Day, we see a path to 20% over the longer term. As Andrew mentioned earlier, there are several factors that we're already putting into place that are going to help that. We have already negotiated some that are pricing with our factory. We are rolling out starting in next year. It'll take like mainly in Q2 more broad-based price increases across the board.
And we will also see the benefit of the reduced shipping rate. What you're seeing this year is that we didn't quite get all the pricing that we had anticipated and our shipping expense, we are still amortizing those higher shipping costs that we've brought in with our inventory. So we are feeling very good about being able to achieve that, absolutely a priority of ours, and that's why we did want to share that number at the Investor Day.
Linda Bolton Weiser
So can I just ask, like, how is the consumption, the demand for your products? Is it strong or has it weakened?
Andrew Perlmutter
Yeah. I mean, I think if we took a look at the Q3 versus the market, and other people in our sort of sector. That tells you everything you need to know, right? The demand is there, right? We are seeing record numbers of consumers come to funko.com. They're spending more dollars per transaction to buy more items. That tells us everything we need to know. What you're seeing from a broader perspective is largely something that's not really within a 100% within control, right?
If a retailer, has the mandate to lower their inventory, we are going to be caught up in that, right? Even keeping key programs exclusive to their driving foot traffic to those retailers, there is a broader EBIT for our wholesale retail partners to end the year with wider inventory. I think that that's what you're -- that's what you're saying.
Linda Bolton Weiser
So it sort of implies that you've been selling into the channel and a pace that exceeds your POS growth. I mean, is that the case?
Andrew Perlmutter
I'm sorry. Say that again?
Linda Bolton Weiser
It sort of implies that in the last two, three quarters, four quarters, you've been selling into the channels into Walmart and Target, at a pace that exceeds your POS growth? Do you have a sense as if that has been happening? You've been shipping more in at a rate is higher than what it's been selling through at?
Jennifer Fall Jung
Yes. It's a broader context, Linda. As you've heard across the board, retailers across the board are bringing down their inventories. It's not a direct reflection that our sell-in versus our sell-through. It's really the macroeconomic environment as well as our own internal operational issues that we're currently working through to make sure that we can deliver goods on time. So that's what you're seeing. If you look at the back half, we are still up in the low-teens on the back half of the year.
And overall, approaching with the high-20s growth on the year. So we're still feeling there is demand out there for our products. Our online channel is demonstrated over that. And we feel good is about working through this near term as retailers want to get clean for their inventory by end of year. So that's -- those are the challenges that we're working through, but we think it's prudent just to make sure that we align our inventory with our sales and that's what we're doing and that's what's reflected in our guidance.
Linda Bolton Weiser
Can you tell me the incremental investment by having duplicative 3PLs or whatever you were talking about? In dollar figures, how much will that increase SG&A in the first half of 2023?
Jennifer Fall Jung
Yeah. We’ve given 2023 guidance as you said, we would like to give a more holistic picture on that. We did disclose that it's about a $5 million hit in terms of warehouse labor in Q3 just as we had to put more bodies to get the goods out the door versus having the systems in place to do so. It's definitely been a headwind for us in the quarter and we'll be in Q4.
Linda Bolton Weiser
But those expenses of whatever magnitude it's going to be in like the first quarter and the second quarter of 2023. Is that what you're thinking for the elevated expenses?
Jennifer Fall Jung
We'll continue to have the 3PL expense as we work through, but we are actually currently working on getting more equipment into our distribution center to more streamline our fulfillment and get some of those costs down. We've also opened an additional 3PL in Arizona to help some of our throughput. So we are -- there are some additional expenses, but we should be one that help continue to support our growth and we are looking to get those down as we kind of move forward.
Operator
Thank you. [Operator Instructions] And our next question is from the line of Gerrick Johnson of BMO. Please go ahead.
Gerrick Johnson
Yeah. I'd actually rather give my time back to Linda, if she wants to keep going. Seriously, performance at your recent Comic-Con events. Wondering how those events New York and San Diego have gone for you guys now that everything's back in person and how are those events comparing to pre-pandemic?
And then related just to this infrastructure thing, how did it become a surprise? How did it catch you off guard that you'd be -- was it the delay in the operating system or what was that that caused a surprise?
Andrew Perlmutter
So let me kick it off Gerrick, it's Andrew. Thanks for the question. So let's talk with the in person events. We'll start there. San Diego Telecom was up strong double-digits. New York Comic-Con was up triple-digits as far as our sales were concerned. We could not even handle the demand that we had in our booth.
That -- was the biggest complaint was, man, how do you guys grow your footprint here, so that you can satisfy more of the consumer demand? So it's like drinking out of the firearms, but they put it down. So we could not it, when I talk about the confidence that I have in our brand, that combined with what or combined with what we're seeing on funko.com is exactly what I'm talking about. So does that give you a good idea?
Gerrick Johnson
That's great. Yeah. Thank you.
Andrew Perlmutter
Great. So on the -- why was it a surprise? So I think that it's a combination and can do China here as well. It was a -- we launched the new warehouse. We made the decision to move the new warehouse with a delayed ERP. And part of that ERP is what's called the WOS, which is warehouse soft -- warehouse management software thing. And basically, that helps you optimize the layout of that warehouse.
And so when the ERP [Technical Difficulty], it came with the extra work around having to create manual processes to optimize that warehouse, which would normally have been done in an operating system, but unfortunately, we didn't have. So that's -- was it a surprise? I would say it caused us more manual processes than we expected. So, yes, I think that that was something that call us a little bit off guard, but obviously we're pushing through and we're creating the manual workarounds to continue to get that revenue out of the door.
Jennifer Fall Jung
And I would just add to that, given that we did launch it in Q2, we did expect -- in any new leasing, we did expect hiccups around the launch of it. What I think is the bigger, unfortunate part is that they continued on, whereas we expected them in the first of Q2. So you're seeing a little bit of that as well, but we are again investing in growth, investing in 3PLs. We specifically left our Loungefly business in a 3PL and not moved it in here to continue to support its growth. It grew 15% in the quarter. So we want to protect that business as well. So we are doing everything we can to fix our operational hiccups.
Gerrick Johnson
Okay. Great. And I know it's difficult given the nature of your distribution to give us a POS number for the quarter, but how about to you POS performance that your major mass market accounts?
Andrew Perlmutter
Yeah. We are happy with what we're seeing going through register. Obviously, you're right, our POS is a lot different than some of the other people in the marketplace in terms of market distribution is so much more specialty oriented. But yeah, we're very happy we continue to see not only good unit but sell through, -- but also higher ASPs. So it's largely been positive.
I will say, and obviously, there is the bit of over inventory situation that the retailers are dealing with across the board. And maybe it's not over inventory, but they're trying to cut back inventory. I'm sure you've heard back from other people where they are bookings that ended your clean on inventory. So I think that's actually some sort of effect on the newness of the pushback.
Gerrick Johnson
Okay. Thank you. Thank you, Andrew.
Jennifer Fall Jung
Thank you.
Andrew Perlmutter
Thank you.
Operator
[Operator Instructions] And it appears we have no further questions being registered at this time. So I'll hand back to Andrew for any closing remarks.
Andrew Perlmutter
All right. Thank you very much. We appreciate everybody's questions today and look forward to talking to you again soon. Thank you.
Operator
Thank you to everyone who has joined us today. This concludes the call and you may now disconnect your lines.
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