Why I Quit Private Equity Real Estate To Buy REITs Instead

Jan. 28, 2023 9:00 AM ETAHH, BAM, BAM:CA, BX, CPT, FPI, KKR, O, SLG, VNNVF, VNQ, VONOY38 Comments


  • Private real estate funds claim they can earn you "high returns."
  • But they typically underperform REITs despite taking a lot more risks.
  • I explain why I quit private equity to become a REIT analyst.
  • We're currently running a sale at my private investing ideas service, High Yield Landlord, where members get access to portfolios, market alerts, real-time chat, and more. Learn More »

House with for sale sign

Jaskaran Kooner

I come from a family of real estate investors.

Pretty much all the money that my parents have ever made, they put it into real estate.

And so, naturally, I felt a clear affinity for it. Growing up, I would regularly visit

Realty Income triple net lease

Realty Income

Cardone Capital touts 20%+ targeted IRRs

Cardone Capital

REITs outperform private real estate


REITs outperform private real estate


REITs outperform private real estate


Rental properties vs. REITs: risk

Rental properties vs. REITs: risk (YouTube )

Cardone Capital fund terms

Cardone Capital

private equity loads up on properties leading up to the pandemic


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This article was written by

Jussi Askola profile picture
Become a “Passive Landlord” with our 8% Yielding Real Estate Portfolio.

Jussi Askola is a former private equity real estate investor with experience working for a +$250 million investment firm in Dallas, Texas; and performing property acquisition in Germany. Today, he is the author of "High Yield Landlord” - the #1 ranked real estate service on Seeking Alpha. Join us for a 2-week free trial and get access to all my highest conviction investment ideas. Click here to learn more! 

Jussi is also the President of Leonberg Capital - a value-oriented investment boutique specializing in mispriced real estate securities often trading at high discounts to NAV and excessive yields. In addition to having passed all CFA exams, Jussi holds a BSc in Real Estate Finance from University Nürtingen-Geislingen (Germany) and a BSc in Property Management from University of South Wales (UK). He has authored award-winning academic papers on REIT investing, been featured on numerous financial media outlets, has over 50,000 followers on SeekingAlpha, and built relationships with many top REIT executives.

DISCLAIMER: Jussi Askola is not a Registered Investment Advisor or Financial Planner. The information in his articles and his comments on SeekingAlpha.com or elsewhere is provided for information purposes only. Do your own research or seek the advice of a qualified professional. You are responsible for your own investment decisions. High Yield Landlord is managed by Leonberg Capital.

Disclosure: I/we have a beneficial long position in the shares of CPT; O; KKR; AHH; FPI either through stock ownership, options, or other derivatives. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from Seeking Alpha). I have no business relationship with any company whose stock is mentioned in this article.

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