April Search Market Share: Bing Up, Google Up, Yahoo Down
Compete
88 Followers
For the first time in months, the usual market share trends changed for Google (GOOG) and for Yahoo! (YHOO).
Click to enlarge
- Google increased its share for the first time since December 2011 to 65.9% of the US core web search market.
- Yahoo! had been experiencing small increases in share steadily since December 2011, but saw a decline of 0.7ppt's from March to April.
- Bing continues to gain monthly share since October 2011, and experienced a gain of 0.3ppt's in April to represent 18.3% of the market.
- Google Powered engines now represent 2/3rd of the US search market, while Bing Powered engines represent the other 1/3rd.
- AOL (AOL) remained flat this month, staying at 0.8% of the market.
- The overall search market - as defined by these 4 engines - saw a slight increase in total query volume, also a reverse in recent month's trends. This is the first increase in query activity since December 2011.
This article was written by
88 Followers
Compete.com helps you personally benefit from click-sharing and community participation. Whether it's warning you of dangerous sites, profiling and estimating popularity for each Web site you visit, or showing you promotion codes that will save you money - Compete wants to help create a more trusted, transparent, and valuable Internet.
Compete Snapshot provides free information for every site on the Internet including site traffic history and competitive analytics; a list of available promotional codes across thousands of online retailers; and site-specific trust scores based on up-to-the-minute data from Compete and third party security services.
Visit Compete.com (http://compete.com)