Studies Show Pent Up Demand for Appleware in Corporate Settings

| About: Apple Inc. (AAPL)

By Kris Tuttle

Apple (NASDAQ:AAPL) will continue to benefit from having a relatively small base in the enterprise. Two new credible surveys point to fairly high pent up demand for both Mac computers and the iPhone in corporate settings. Goldman Sachs was out with one showing 17% of companies plan to support the iPhone on their networks in the next year.

Another from upstart ChangeWave suggested that while only about 8% of businesses were deploying Apple computers today, over 20% of them desire them. 

These numbers support continued market share gains and above average growth and profitability for Apple. Apple is a long-term core position for us so this serves merely to support current conviction levels on the name. Fair value estimate remains at $250/share.

Disclosure: Long AAPL.

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Tagged: , Personal Computers
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