The deal joining Atheros (NASDAQ:ATHR) with Qualcomm (NASDAQ:QCOM) is a "natural fit," according to early reviews. It “makes great sense strategically for QCOM as it would provide QCOM with core competencies in PCs, tablets and WiFi, all of which are at an early stage for QCOM," one analysis says. ATHR +1.4% and QCOM +1.7% premarket, a sign that investors see the deal as good for both sides.